You want to elevate your event marketing campaigns with fresh, exciting materials that captivate and engage your target audience. You need unique branded merch, box kits, and swag bags to standout. But, where to start? Enter Almaden’s 2024 Event Lookbook. It may not solve all your problems, but it will strengthen the engagement at your next event! The State of Event Marketing Before we dive into the top trends that will help you this year, let’s get some context. Did you know that 63% of event marketing professionals predict that attendee numbers will return to pre-pandemic levels in the next one to two years. If you’re running events in 2024 and looking ahead to 2025, you’re in the right place. Perhaps more importantly, 80% of attendees say in-person events are the most trusted way to discover new products and services. Events empower marketers to connect with people one-on-one. Rarely, do marketers have the opportunity to speak directly with pro

Afternoon Brief, April 17th

Ackley Brands Acquires Washington Wineries Columbia Winery and Hogue Cellars: Ackley Brands, a family-owned company based in Seattle that owns and operates premium beverage brands in the Pacific Northwest, has announced its acquisition of Columbia Winery and Hogue Cellars from Gallo...

Afternoon Brief, April 12th

New Survey Reveals America’s Favorite Wine: A new survey from YouGov analyzing the wine drinking habits of U.S. citizens has revealed more about America’s wine culture. The study examined both the frequency that Americans enjoy wine as well as their specific preferences...

Afternoon Brief, April 5th

New Information Pipped to Emerge in Château Miraval Case: An ongoing legal case between former spouses Brad Pitt and Angelina Jolie concerning the Château Miraval estate could take a very different turn if a new request from Jolie is approved...