We’re excited to unveil our Spring & Summer Calendar of Events! This year, we’re turning up the fun with even more Sip & Savor Fridays — now with a twist! Each Sip & Savor kicks off a weekend built around a big event, making it the ultimate way to start the celebration. Check out the lineup below and grab your tickets! For just $25, enjoy tastings from four of our member wineries, stroll through our salons at your own pace, and soak in the themed vibes. Local food trucks will be on-site with delicious bites available for purchase to match the evening’s theme. Let’s make this a season to sip, savor, and celebrate!

When it comes to sealing wine bottles, one material has stood the test of time and emerged as the preferred choice of winemakers and enthusiasts alike – cork. Derived from the bark of cork oak trees, cork stoppers have been used for centuries, and their natural properties make them the perfect choice for preserving and aging wine. Preserving Wine Quality Cork stoppers are celebrated for their ability to preserve the quality and integrity of wine over time. Their unique structure provides a near-impermeable barrier to oxygen, preventing excessive oxidation and allowing wine to mature gracefully. Unlike synthetic alternatives, such as screw caps or plastic stoppers, cork allows a controlled amount of oxygen to interact with the wine, enabling it to evolve and develop complex flavors and aromas. Furthermore, cork's elasticity allows it to form a tight seal within the neck of the bottle, protecting the wine from external influences such as light and temperature fluctuations. T

Social media for wineries, a crucial aspect of marketing, can be challenging for many small to medium-sized businesses. Often, the responsibility for managing social media and other marketing efforts is shared among employees who juggle multiple roles within the winery or are outsourced to external agencies. This guide aims to simplify social media strategies, providing actionable insights and tips for achieving success in 2024. 1. Engage Your Audience and Build a Social Media Community Your social media platforms should feel like a welcoming place for wine enthusiasts. A strong online community enhances brand loyalty and transforms casual followers into brand loyalists. Regularly interacting with your audience–through responding to comments, engaging with similar accounts, and hosting live events and behind-the-scenes content–should be a cornerstone of your social media strategy. Being engaged in the social media world doesn’t have to take up all of your time, but i

Afternoon Brief, February 19th

US Grocer Merger Could Mean Less Shelf Space for Wine: Two giant retailers are proposing a merger. If it goes ahead, it could have a significant impact on the American wine market...

Ensemble Hospitality and Jackson Family Wines Celebrate ‘Women’s History Month’ with ‘Wine Dinner Series’ in March

Ensemble Hospitality’s executive team is comprised of 90 percent women and Jackson Family Wines’ winemakers are 60 percent women, topping a wine industry average of just 15 percent LONG BEACH, […]

As the festive buzz of Christmas begins to settle, savvy wineries are already gearing up for the next big occasion: New Year’s and the post-holiday sales rush. Seizing the momentum from the holiday season, wineries can strategically position themselves for success in January and beyond. In this post, we explore key marketing strategies to keep the celebration going, ensuring a strong start to the new year. 1. Create Irresistible Post-Holiday Offers The day after Christmas doesn’t mark the end of celebration; it’s an opportunity to extend the festive cheer. Craft enticing post-holiday promotions to keep customers engaged. Consider limited-time discounts, bundle deals, or exclusive releases to captivate your audience and encourage them to continue celebrating with your wines. Post-holiday example offers: “Restock the Wine Rack” Offer: Enjoy a generous 15% off when you purchase a case of 12 bottles. Encourage customers to replenish their wine racks with thei

Join us for this special event, held at the beautiful History Colorado Center, offering 650 people the only chance to taste the 2023 Governor’s Cup Collection in one place, at one time, all paired with small bite menu items prepared by some of Colorado’s most celebrated chefs. The Collection are wines selected by our judges, who are national and regional wine professionals, as the most acclaimed wines made in Colorado. And many of them are made in very limited quantities. Register here.

Afternoon Brief, August 28th

Brock Lindsay of Lake Chelan’s Succession and Alta Wineries Dies at 40: Brock Lindsay, winemaker and co-owner of Succession Wines and Alta Cellars in the Lake Chelan appellation, died August 26th due to traumatic injuries caused by a utility vehicle rollover accident. He was 40-years old...