Thank you to all who stopped by Admeo's booth at Unified Wine and Grape Symposium and Oregon Wine Symposium! 🍇  Your energy, curiosity, and thoughtful conversations made both events truly special. Thank you for the hugs and sharing about your labs.  If we didn’t get a chance to connect or you’d like to follow up, please reach out. We are always happy to chat about quality control!

My positive takeaways from Oregon Wine Symposium 2026 is that the wine industry has no shortage of opportunities right now. What is changing however is how clearly those opportunities are communicated and discovered. As consumers increasingly turn to AI to help them choose what to drink, where to go, and what fits their lifestyle, the wineries that articulate these wins clearly will be the ones that show up in the world of 'AI intent!' Here are my 10 ways the wine business can win in 2026 and why embracing AI now can help make them visible. Top 10 Ways the Wine Business Can Win in 2026 1. Lead with flavor, not labels Consumers want to know what it tastes like, not what it’s called. Clear flavor language helps AI and people understand wines faster. 2. Whites and lighter styles are growth engines White wines and blends align with affordability, freshness, and everyday occasions. Explaining why they fit modern lifestyles improves discovery. 3. “Better for you” ne

Oregon Wine Symposium is next week! Are you looking forward to the trade show as much as we are? 🍇 What are your labs' needs around QC? Please reach out with questions, we would love to speak with you. 

Join us to explore how pollinator conservation, hedgerows, and innovative technology can enhance vineyard health and productivity. Learn practical strategies to protect beneficial species, reduce pesticide impacts, and attract birds that support your vines. Experience a guided hedgerow walk at McIntyre Vineyard, gain insights from an expert panel discussion, and witness a demonstration of beneficial insect release. REGISTER Speakers: Madeline Kangas, Xerces Society Sara Frazer, Monterey Pacific Jazmin Lopez, Pisoni Vineyards Jaclyn Bennett, Parabug Sam Earnshaw, Hedgerows Unlimited JoAnn Baumgartner, Wild Farm Alliance CE Approved: DPR 1.5 - O; CA 2 - S

Afternoon Brief: BC Bans All US Alcohol at Government Stores, Wine and Beer Included, in Response to Trump Tariffs

In response to U.S. President Donald Trump's tariffs and annexation threats, alcohol from Canada's southern neighbour is now a thing of the past in B.C.'s government-run liquor stores...

Are you attending the Oregon Wine Symposium on February 3rd and 4th?  We would love to speak with you about our new tools to help your QA/QC processes in your lab. Call us today to book a time to chat!

Washington State Riesling Wins Top Honors in International Competition: Long Shadows’ 2022 Poet’s Leap Sweeps Four Categories

Recognition Includes White Wine of the Year and Wine of the Year by Country at the 2024 Sommeliers Choice Awards. Walla Walla, WA – June 21, 2024 — Long Shadows’ […]

Afternoon Brief, June 25

TUESDAY, JUNE 25 TRENDING STORY   Are Things Getting Better for the Wine Industry? SVB Says Yes — and No The news is mixed in Silicon Valley Bank’s 2024 Direct-to-Consumer […]

OWS Flyer FINAL.pdf

Catch us at any of these trade shows in the new year!: DTC Wine Symposium January 17, 2024 Concord, California Unified Wine & Grape Symposium January 24-25, 2024 Sacramento, California Texas Hill Country Wine Symposium February 6-7, 2024 Horseshow Bay, Texas WineVit February 6-7, 2024 Kennewick, Washington NCWA Annual Conference  February 9-10, 2024 Winston-Salem, North Carolina Oregon Wine Symposium February 13-14, 2024 Portland, Oregon