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Today's wine business news for wine industry professionals...

To identify and promote what vintners and growers were doing, Wine Institute and the California Association of Winegrape Growers got together in 2002 to create a workbook to enable growers and vintners to assess their current sustainability practices and how to improve on them...

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Today's #winebiz news for #wineindustry professionals...

Firefighters battling the Los Angeles blaze are dropping a pink, powdered flame-retardant from planes in a bid to contain the disaster. But experts say the chemicals may have long-reaching consequences for agriculture...

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Today's #winebiz news for #wineindustry professionals...

The Federal Trade Commission will sue Southern Glazers, the worlds biggest wine wholesaler, for illegal business practices that include charging small retailers higher prices than its biggest customers...

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Workshop replay: Podcasting for the wine industry
"Podcasts get you the most traction out of any media out there!”  ~Katherine Cole, founder of The Four Top podcast and instructor for the recent Outshinery client workshop. Access the replay here. Catch the three reasons why podcasts are so “sticky” according to Katherine Cole, founder of The Four Top podcast and instructor for the recent Outshinery client workshop. If you weren’t one of our clients in attendance, but if you’re interested, here’s a recap: This is “listening by appointment” They build implicit trust People aren’t skipping the ads Don’t miss all the background on this list, plus all that GOLD from Katherine and her co-panelist, Steve Raye of Bevology Inc. and the Italian Wine Podcast Channel’s, “Get U.S. Market-Ready with Italian Wine People”.
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Workshop: Podcasting for the wine industry

Event Type: Seminar

Location: Virtual

Date: 3/23/2022

Workshop: Podcasting for the wine industry
Podcasting for the wine industry Outshinery client-exclusive workshop Save your seat now! Not yet an Outshinery client? Win a free ticket here. Join our expert panel for an Outshinery client-only workshop that will guide you through this topic and empower you to take growth action within this medium. Podcasting for the wine industry March 23, 2022 10am PST | 1pm EST RSVP now. In this session, you’ll get actionable tips from some of the wine world’s most talented podcasters, including Steve Raye, Bevology Inc. and the Italian Wine Podcast Channel’s, “Get U.S. Market-Ready with Italian Wine People” and Katherine Cole, wine writer and creator of The Four Top podcast. You’ll walk away with: Tools and tips for starting your own podcast Strategies to be a guest on well-known podcasts An understanding of ad placement in podcasts Learn how to demystify the untapped potential of podcasting for the wine industry. When consumers can’t taste your p
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Workshop: Podcasting for the wine industry
Podcasting for the wine industry Outshinery client-exclusive workshop Save your seat now! Not yet an Outshinery client? Win a free ticket here. Join our expert panel for an Outshinery client-only workshop that will guide you through this topic and empower you to take growth action within this medium. Podcasting for the wine industry March 23, 2022 10am PST | 1pm EST RSVP now. In this session, you’ll get actionable tips from some of the wine world’s most talented podcasters, including Steve Raye, Bevology Inc. and the Italian Wine Podcast Channel’s, “Get U.S. Market-Ready with Italian Wine People” and Katherine Cole, wine writer and creator of The Four Top podcast. You’ll walk away with: Tools and tips for starting your own podcast Strategies to be a guest on well-known podcasts An understanding of ad placement in podcasts Learn how to demystify the untapped potential of podcasting for the wine industry. When consumers can’t taste your
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