76 Restaurants from across the country and Mexico receive inaugural ‘Magnum Award’  SANTA ROSA, Calif. (September 2, 2025) – Seventy-six restaurants spanning from Graton, California, to Greenwich, Connecticut, are being honored with the 2025 Sonoma County Magnum Award for their exceptional support and promotion of Sonoma County wines.  Earlier this year, Sonoma County Winegrowers launched this new initiative to recognize restaurants that demonstrate outstanding support for Sonoma County wines and showcasing Sonoma County as a world-class wine region. Each restaurant will receive a uniquely etched magnum bottle, symbolizing their role as an ambassador for Sonoma County’s farmers, winemakers, and wines. During the year, Sonoma County wineries submitted nominations of restaurants they felt were deserving of recognition. Input was also provided by partners, trade, and sommeliers from throughout the country. Restaurants were selected based on key crit

Afternoon Brief: California Grapegrowers Race to Beat the Heat

Trucks full of wine grapes clogged roads all over northern California wine country this week as wineries raced to get their precious cargo into tanks before a brutal heatwave shriveled them to raisins...

Iconic 24-Acre Vineyard Estate at 115 Booker Road Now Available for Purchase

Paso Robles, CA – [June 21, 2024] – Wine enthusiasts and investors now have the chance to purchase a prestigious 24-acre estate at 115 Booker Road in the Willow Creek District […]

Pelletiere Estate Winery Announces Expansion and Acquisition of New Vineyard Site in West Side Paso Robles 

PASO ROBLES, CA – February 20, 2024 – Pelletiere Estate Winery, renowned for its dedication to Italian varietals and unparalleled tasting experiences, is thrilled to announce a significant expansion with […]

OUR FIVE TOP MARKETING PRIORITIES FOR 2024 TACKLE THE NEW YEAR LIKE A BOSS If you’re like most of us, the holiday marketing campaigns are well underway, and you’re now focusing on next year’s budgets and plans. Choosing your marketing priorities for 2024 is a bit like assembling IKEA furniture—you’re looking for simple, clean lines and straightforward instructions. But, you soon realize you are missing some tools to assemble the Järvfjället and wonder if you should have gone with the Ödmjuk instead. So grab your metaphorical Allen wrench, and let’s build a marketing strategy that’s as sturdy as it is stylish, with just the right amount of snarky commentary along the way. 1. KNOW THY CUSTOMER Your customers aren’t generic – they are unique and won’t be won over by vague, generic messages. If you write copy like everyone else and post the same boring stock bottle shots like everyone else, it’s like you&

Jada Vineyard in Paso Robles Receives California Certified Organic Farmers (CCOF) Certification

November 6th – Paso Robles, CA – The Central Coast’s Jada Vineyard, now in its 24th year, has been certified organic by the California Certified Organic Farmers (CCOF). Among the most critically […]

Afternoon Brief, February 20th

Hawke's Bay Cleanup Begins: After the tragic impact of Cyclone Gabrielle, the weather-bombed wine region looks to salvage what it can...