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Bottle360 is an exhibiting sponsor at the Oregon Wine Symposium
We’re excited to be heading to Oregon! Bottle360 is proud to be an exhibiting sponsor of the Oregon Wine Symposium Feb 3 - 4, and we’ll also be visiting wineries throughout the Willamette Valley from February 5 - 7. We’re kicking things off with a demo happy hour at Troon Vineyard on February 5 at 5:30 pm, and we invite local wineries to join us. If you’re not able to attend, you can still book time for our team to visit your winery for a personalized demo while we’re in the area. 👉 Get the details and RSVP or book time here: https://bottlethreesixty.com/bottle360-heads-to-the-oregon-wine-symposium-and-the-willamette-valley/ We look forward to connecting with Oregon wineries and championing your success.
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Technology as a Strategy, and What It Means for the Future of Wine Business
You may have heard of “SaaS” before, the acronym the stands for Software as a Service. Zoom, Netflix and Google Workspace are all SaaS examples, where you pay for a monthly or annual subscription to use a software. “TaaS” may be less familiar. It refers to Technology as a Strategy, and it came across my desk in an email from Ben Gibson, the founder of Winehub, when he detailed the program for the DTC Wine Unleashed events this week and next week in the Willamette Valley, Paso Robles and Napa. Technology as a Strategy, or TaaS. I’ll be joining the speaker lineup to talk about TaaS, and I’d love to hear your thoughts about it too. We can think about TaaS this way: How does technology, and specifically different platforms, create the conditions for success? TaaS can save your wine business hours, and it can make your wine business dollars. What does this look like for YOU, at your winery? How does technology set you up to succeed? Here are three things
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Enolytics Joins Winehub on Tour, with Stops in the Willamette Valley, Paso Robles + Napa
A traveling series designed expressly to help wineries turn insights into measurable growth.  That’s the idea behind the Winehub DTC Wine Unleashed tour, happening next month with stops in the Willamette Valley, Paso Robles and Napa. Enolytics is pleased to take the stage alongside fellow thought leaders in the space of wine, technology and growth through smart data. Winehub is a modern platform built on Shopify specifically for wineries. It streamlines wine club management, online sales, inventory, and allocations in one flexible system, helping wineries to simplify operations and deliver a better customer experience. Paired with Enolytics, Winehub turns sales and membership data into actionable insights that drive retention, loyalty, and growth. Each session on the tour is part workshop, part think-tank, and 100 percent focused on helping wineries harness their data to drive DTC success. Here’s what you can expect on tour: Hands-on learning. Discover how Win
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Local SEO That Works: How Wineries Can Use Simple SEO To Get More Tasting Room Traffic
How Wineries Can Use Simple SEO To Get More Tasting Room Traffic You need more people in your tasting room. You don’t have more money to spend on ads, and they’re not working as well as they used to anyway. You would like to get more traffic from searches on Google, but you’ve been told that SEO is all about writing tons of content and posting tons of social, and you don’t have the time and resources to do that.  You’re stuck and you’re frustrated. What can you do? We recently helped a Willamette Valley winery tackle exactly this challenge. With some simple but highly-effective tactics, we brought them from nearly zero visibility on local searches to 100% visibility and top rankings in only 90 days. The approach we used could work for nearly any winery looking to get noticed without generating tons of content or rebuilding their website. This is the EXACT checklist that we used. What You Can Do (With ZERO SEO Skills) 1. Tidy Up the Ba
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DTC Master Series: CRM Tactics to Sell More Wine
This summer, we’re bringing together winery leaders, DTC experts, and industry partners for a powerful event series focused on turning customer data into real sales growth. The road to stronger wine sales starts with smarter customer data Each session in this DTC Master Series is packed with practical insights and real-world strategies tailored for winery teams ready to level up their sales through a CRM-first approach. You’ll walk away with: Clear next steps to activate your data and deepen customer relationships Proven tactics for personalizing customer experiences at scale Real examples of how winning wineries are using data to grow loyalty and lifetime value Stops in this series Healdsburg, CA - Little Saint August 18, 1-4pm / RSVP Now Paso Robles, CA - Cass Vineyard & Winery August 27, 1-4pm / RSVP Now Willamette Valley, OR - Domaine Serene September 10, 1-4pm / RSVP Now Who should attend These events are designed specifically for winery leaders looking
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Today's wine business news for wine industry professionals...

The 2025 Premiere Napa Valley wine auction came to a celebratory conclusion on Saturday, marking the end of a truly memorable week in Napa Valley. This years auction raised a total of $3.3 million, underscoring the wine trades optimism for the future and reaffirming that demand for Napas finest and most innovative wines remains strong...

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Wineshipping Oregon In-Person Event
📣 Willamette Valley Wineries 📣 Join us at The Hideaway at Dobbes Family Winery/Wine by Joe on November 13th for a morning of actionable insights, best practices to elevate your operations, and networking with peers - Breakfast and lunch included! Topics 📦 Boosting First-Time Delivery Success 📊 2024 Wineshipping Year in Review and 2025 Preview 🔧 Awesome Client Portal Top Features and Functionality Event Details 📅 Date: Wednesday, November 13, 2024 🕗 Time: 8:30 am - 12:00 pm 📍 Location: The Hideaway at Dobbes Family Winery | 240 SE 5th St, Dundee, OR Save your spot for this free event: https://wineshipping.com/or-event/ 
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Today's #winebiz news for #wineindustry professionals...

It is peak harvest season for vineyards in the Willamette Valley but the wine industry is facing many challenges this year, including wine sales being down across the board. Now, some wineries are making adjustments...

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