RedChirp continues to expand its proprietary business texting platform, bringing the power of email and SMS marketing together, with new Commerce7, Mailchimp, and Klaviyo email platform integrations. “In just over one year, RedChirp has gone from serving one to more than 100 wineries because we’ve been relentlessly listening to their specific challenges and rapidly developing solutions,” says Jennie Gilbert, Co-Founder of RedChirp. “Almost every DTC team reports the same frustrations; it’s getting harder to cut through the noise with email alone.” To break through and get noticed, marketers need multi-channel delivery.  Email and texting are more powerful together. To get customers to act, your communications need segmentation and personalization. Sending everyone the same thing at the same time won’t cut it. And to get all this done so you can realize the benefits, DTC teams need automation. It’s just too hard to do it

Exclusive Text Marketing Features – Starting @ $29/mo Now that Vimbibe users must change SMS providers by Dec 1, 2022, VinterActive is ready to help with full-service migration from Vimbibe to PreferencePro™ SMS Wine Marketing -- starting at $29/mo. Fully integrated with Commerce7, WineDirect, and other winery POS systems, PreferencePro SMS Wine Marketing offers: More wine marketing tools Better wine marketing compliance Industry-leading wine marketing support At a lower price than the competition NOW INCLUDING AUTOMATED AGE VERIFICATION One of the latest exclusive wine marketing tools built-in to PreferencePro is the ability for Vimbibe users to activate an automated age-verification check whenever a new subscriber signs up for text messaging. VinterActive’s new age-verification tool automatically sends new subscribers a text message informing them they must be over 21 to join your SMS list and asking them to confirm their date of birth. Adults over 21 are a

Is Your Winery Complying with Industry Regulations? AUTOMATED AGE VERIFICATION FOR TEXT MARKETERS VinterActive LLC, a leader in SMS wine marketing, now offers the industry’s first automated age-verification tool to help wine merchants protect their SMS lists by using an age gate. For wineries looking to improve regulatory compliance while enjoying the benefits of text messaging, VinterActive’s new PreferencePro SMS Wine Marketing system enables merchants to activate an automated age-verification check whenever a new subscriber signs up for text messaging. VinterActive’s new age-verification tool automatically sends new subscribers a text message informing them they must be over 21 to join your SMS list and asking them to confirm their date of birth. Adults over 21 are automatically added to the list, while minors are politely turned away. “For more than a year, we’ve been actively investing in text marketing tools designed specifically for wineries

Vimbibe SMS Rescue Plans - Starting @ $29/mo Now that Vimbibe users must change SMS providers by Dec 1, 2022, we're ready to help these pioneering wine merchants with full-service migration plans from Vimbibe to PreferencePro™ SMS Wine Marketing -- at prices starting at $29/mo. Fully integrated with Commerce7, PreferencePro SMS Wine Marketing offers: More wine marketing tools Better wine marketing compliance Industry-leading wine marketing support At a lower price than the competition Designed by VinterActive and powered by SimpleTexting, PreferencePro offers wine marketers the best of two worlds: industry-leading text messaging features paired with the award-winning wine marketing tools built-in to PreferencePro. For Vimbibe users looking for better SMS wine marketing results at a cost that won't break the bank, our Vimbibe SMS Rescue Plan is ready work for you.

RedChirp Acquires Vimbibe, Expanding Its Investment in the Future of Business Texting for Wineries

Napa, Calif., August 16, 2022 — Business texting platform RedChirp continues to invest in serving the unique  regulatory needs and communication challenges faced by DTC wineries with the acquisition of […]

Napa, Calif., August 16, 2022 — Business texting platform RedChirp continues to invest in serving the unique regulatory needs and communication challenges faced by DTC wineries with the acquisition of Vimbibe. Launched in 2020 by Highway 29 Creative, Vimbibe was the first wine industry specific texting platform. RedChirp looks forward to welcoming Vimbibe customers to the rapidly growing RedChirp platform.  "Here at RedChirp, we’re so excited to continue Vimbibe’s mission of revolutionizing DTC communications,” says Jennie Gilbert, Co-Founder of RedChirp. “We look forward to welcoming their customers — some of the very first wineries to embrace the power of text messaging — and growing with them as we raise the bar with effortless compliance, powerful automation, and meaningful integrations.”  “This acquisition is a huge step forward for the DTC wine industry,” says Simon Solis-Cohen, founder o

Vineyards Help Protect Wine Country During Glass Fire: Napa County has been hit hard by wildfires but experts say the damage could have been worse. Wine country’s most precious crop may have prevented the fire from spreading... The post Afternoon Brief, September 30 appeared first on Wine Industry Advisor. Url:https://wineindustryadvisor.com/2020/09/30/afternoon-brief-1707?utm_source=rss&utm_medium=rss&utm_campaign=afternoon-brief-1707 Published Date:Wed, 30 Sep 2020 21:55:50 +0000 

As the wine industry faces unprecedented challenges with COVID-19, wineries have had to grapple with how to engage their customers now that on-site visitation has been banned or restricted. For decades, the tasting room has been a central component of DTC sales, but now wineries must turn to digital channels to continue growing. Commerce7, the two year old customer centric platform that is leading the wine e-commerce revolution, has partnered with Vimbibe to unlock new digital engagement channels that had, until now, been out of reach for the wine industry. Thanks to this partnership, Vimbibe exclusively offers Commerce7 users the ability to text their customers and open new lines of communication with their customers. “Vimbibe had been in development long before COVID-19, but today especially, customers want the ability to create deeper relationships with brands on their terms. Email marketing is a great tool, but realistically only 20-30% of emails are ever opened. With t