Afternoon Brief, June 3rd

Grim Reports Have the Wine Industry in Knots. But Should We Just Calm Down?: Lately, conversations within the wine industry have been punctuated with doom and gloom. Sales are erratic, the climate is unpredictable, overproduction is rampant and drinkers are hesitant to spend...

Last week, the Sonoma County Winegrowers were honored to attend the Leaders of the North Bay Awards Luncheon, where we were awarded the “Paint the Community Green” Environmental Stewardship Award. This prestigious award is given to individuals and organizations demonstrating exemplary leadership in environmental stewardship. We are deeply grateful for this recognition. Highlights from the SCW's “Paint the Community Green” Environmental Stewardship Award Recognition In 2019, Sonoma County Winegrowers achieved our goal to be certified sustainable in all of our vineyards, making Sonoma County the most sustainable winegrowing region in the world. SCW developed the industry’s first 100-year business plan, established a Center for Ag Sustainability and created a sustainability wine label. These efforts were recognized when we were selected to be the U.S. case study for a grassroots approach to sustainability. Our latest achievement is the Farm of the Future