Second-Year Sponsorship Highlights American Wine Industry’s Economic Impact and Community Building Mission  WineAmerica, the National Association of American Wineries, announced today its proud sponsorship of the 2025 Come Over October Congressional Wine Caucus press conference and reception, taking place on October 8th in Washington, D.C. This marks the second consecutive year WineAmerica has supported this important invitation-only industry event, demonstrating the organization’s continued commitment to fostering bipartisan support for America’s burgeoning wine industry.  The reception will showcase wines from across many states, celebrating the breadth, diversity and quality of American wine production from coast to coast. This comprehensive representation underscores the truly national scope of the American wine industry, which now includes 10,637 wine producers operating in every state. Economic Powerhouse Supporting American Communities WineAmerica&r

As the wine and spirits industry becomes increasingly competitive, everyone seeks an “edge,” a “hack” - anything that offers a strategic advantage. For most wine & spirits sales professionals, the solution is sitting right on their mobile phones in the form of their CRM system. This article will shine a bright light on how CRMs focused on strong sales execution and management process empower salespeople in this industry. Rough sailing: the choppy waters of intense competition aka Why CRM? Before diving into the differences of a CRM and sales execution platforms and how they help salespeople sell more, we should briefly touch on the current market conditions. It’s the perfect storm of too many brands and too few distributors contributing to the growing chaos where most brands are struggling for attention.  Our mantra, is that “they, who hold the customer relationship, wins.” To change the game, change your frame You can craft

Afternoon Brief, March 3rd

Fire & Ice: Can Pruning Practices Mitigate Effects of Climate Change?: As scientists and legislators search for large-scale solutions to extreme weather patterns, wine-growers are look for short-term fixes that they hope will help increase their shot at a successful harvest. For many, that means changing pruning practices...

Afternoon Brief, February 15th

Monster Beverage and Constellation Mergers Talks Are Progressing: Talks between Monster Beverage Corp., the maker of energy drinks, and Corona brewer Constellation Brands Inc. about a combination are progressing, according to people familiar with the matter...

Vicarious Wines Launches a Brand New On-Demand Virtual Tasting Kit

First of Its Kind at Home Educational Wine Tasting with On-Demand Capability. Napa, CA, February 14th, 2022 – Continuing to set themselves apart from other wine brands and always being […]