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January 26, 2024

Afternoon Brief, January 26th
Axe Falls Again at Vintage Wine Estates: After announcing the sale of several wine brands last week, VWE is now offloading employees...
Vintage Wine EstatesWineAmericaAssociated VintnersUnified Wine & Grape SymposiumNapa County Farm BureauSan Diego Bay Wine & Food FestivalOuray Winter Wine FestivalAdams County WineryMartin Wine CellarMiles Wine CellarsWine and Spirit Trade AssociationMoss AdamsFresh Eddie ProductionsTexas Hill Country WineriesLodi Chamber of CommerceWashington Winegrowers AssociationRack & RiddleParra Wine CoWine Market CouncilSokol BlosserDuckhorn PortfolioPlata Wine Partners
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We are very proud to announce that we’ve reached 2000 Process2Wine users worldwide! 🚀 We would like to thank you for your loyalty and your trust, which helped us reach this enormous milestone. This growth reinforces our desire to continue making Process2Wine the leader in vineyard and winery management software. 💡 Our teams continue to innovate every day in order to offer the best features most relevant for people looking to bring their vineyards and cellars into the modern era. Want to join our fast-growing community of users? Contact-us to learn more: https://www.process2wine.com/en/contact-us Give a call to our sales team: + 1 (800) 656 - 9521
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After navigating our client’s business and company growth during the last two roller-coaster years, I was ready for a significant break. Armed with credits from two canceled vacations and many pent-up credit card miles, I cashed in for an extended European visit in July. While there, my husband and I traveled to and stayed in four major wine-tasting regions: Alsace, Champagne, Burgundy, and the Rhine/Mosel. While there are countless and apparent differences between how France, Germany, and the US promote tourism and sell wine directly to customers, there are equal similarities if you look hard enough. As a native of Napa, wine tourism and marketing wash over me. But, on this trip, I found myself in the rare role of a focused tourist. So, I became aware of the marketing cues and delivery vehicles and noted what worked, and what didn’t. HERE’S SOME OF WHAT I LEARNED: 1. YOU CAN’T JUDGE A BAGUETTE BY ITS CRUST. If I were to ask you to paint a picture of your idea
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April 19, 2021

In 2019, Boisé France launched their SAEVE environmental plan with a strong commitment to produce quality oak products with sustainable practices. By September 1, 2020 energy consumption had already been shifted significantly toward renewable resources and 300 solar panels had been installed on their production facility allowing Boisé to toast all of their staves and barrel inserts with 100% solar energy. “We want to combine the environmental exemplarity with the precision and the repeatability of our chips and staves. We want to act in accordance with the efforts winemakers make every day in their vineyards and cellars” says Karine Herrewyn, Managing Director of the company. “Our ambition is to make the Boisé brand an environmental reference for them.” Reaching 100% solar powered toasting was a milestone, but not the end of Boisé’s ambition. They are committed to transform the Boisé France oenological oak producti
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Accelerated Growth in Digital Wine Marketplaces Offers Opportunity for Wineries in Pandemic Era and for the Future: Keri Tawney has overseen marketing and events at Delille Cellars in Washington, about 20 miles northeast of Seattle, for five years...
The post Afternoon Brief, November 10 appeared first on Wine Industry Advisor.
Url:https://wineindustryadvisor.com/2020/11/10/afternoon-brief-1736?utm_source=rss&utm_medium=rss&utm_campaign=afternoon-brief-1736
Published Date:Tue, 10 Nov 2020 22:52:32 +0000
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November 10, 2020

By Paul Vigna Keri Tawney has overseen marketing and events at Delille Cellars in Washington, about 20 miles northeast of Seattle, for five years. For several of those she was the marketing department for the boutique producer that has been recognized as a top 100 winery by Wine Spectator, Wine Examiner and Wine & Spirits. […]
The post Accelerated Growth in Digital Wine Marketplaces Offers Opportunity for Wineries in Pandemic Era and for the Future appeared first on Wine Industry Advisor.
Url:https://wineindustryadvisor.com/2020/11/10/accelerated-growth-digital-wine-marketplaces?utm_source=rss&utm_medium=rss&utm_campaign=accelerated-growth-digital-wine-marketplaces
Published Date:Tue, 10 Nov 2020 21:32:14 +0000
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