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Today's wine business news for wine industry professionals...

The Unified Wine & Grape Symposium will tackle one of the industrys most pressing topics: wine and health. Dr. Laura Catena, physician and fourth-generation vintner, and internationally acclaimed wine journalist Felicity Carter will deliver the 2026 keynote, Wine and Health: Separating Science from Spin on Tuesday, January 27...

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Wine Bundles: A Key Strategy to Sell More Wine
As wineries look to sell more wine directly to consumers, they are constantly seeking innovative strategies to enhance their market presence and boost revenue. One effective approach that has gained popularity and proven to be effective in and out of the wine industry is the creation of wine bundles. This strategy not only caters to the diverse preferences of consumers but also plays a significant role in boosting sales. In this wine bundles article, we will delve into the benefits of bundling products, effective bundling strategies including “bundle and save”, seasonal and holiday bundles, and the importance of leveraging data and e-commerce for creating compelling wine bundles. Why Bundle Wine? Bundling is a marketing strategy where multiple products are sold together as a single package, often at a reduced price compared to purchasing each item individually. This approach offers numerous advantages for wineries: Increased Perceived Value: By combining various wines or w
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Today's wine business news for wine industry professionals...

Down to Zero: Ignoring Neo-Prohibitionists Could Prove Dangerous to the Wine Industry: The recently completed Lifestyle, Diet, Wine & Health congress in Toledo, Spain, brought together experts from around the world to acknowledge the threat from neo-Prohibitionists and to begin to decide on how to respond...

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Today's wine business news for wine industry professionals...

Bouncing Back: Napa Valley Tourism Remains Strong Thanks to the Region’s Focus on the Land: Despite the devastating wildfires that recently rocked the region – and much to the delight of businesses that rely on tourism – visitors from around the world continue to flock to Napa Valley, Calif., one of the world’s premier wine regions...

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Conference Focus: Business Strategy & Leadership
The Business Strategy & Leadership track will host 3 sessions, kicking off with the 2022 State of the North Coast Wine Industry & Bulk Market. California’s North Coast vineyards are facing their fair share of issues - from climate change and dire water conditions to potential fire events and labor demands. Are these issues of the moment or part of a continuing trend that the wine industry must face? This session will present key data from the 2022 harvest alongside insights of what to expect and prepare for as we head into 2023.... Read More Mark Cuneo Bulk Wine Broker / Turrentine BrokerageChristian Klier North Coast Grape Broker / Turrentine Brokerage The wine industry’s ability to adapt - and thrive - in an ever-changing world impacted by global warming is becoming one of its biggest challenges. Ensuring our industries' future requires moving towards more sustainable practices and innovative tech. But can pairing technology and sustainability help to
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Today's wine business news for wine industry professionals...

Legal Dispute Roils Wine Company Leadership: Stamford-headquartered Deutsch Family Wine & Spirits (DFSW) andits associated constellation of companies have collected an impressive portfolio of wine and liquor brands over the course of more than 40 years, including the popular Josh Cellars brand of Californian wines, the Yellow Tail label from Australia and several brands of whiskey, vodka and gin...

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