Step into the magic of Winter Wineland, where the Wine Road transforms into a true wonderland. Imagine cozying up with friends and family, your favorite wines in hand, as you breathe in the crisp winter air and take in the vineyard views—nature’s perfect art, with neatly pruned vines resting peacefully under the season’s charm. Celebrate the start of a new year surrounded by warm hospitality, stunning landscapes, and the joyful clinking of glasses. Every stop along the Wine Road invites you to sip, savor, and bask in the moment. It’s not just wine tasting; it’s an unforgettable experience—rich with connection, beauty, and that irresistible winter glow. Make memories. Share laughter. Discover your next favorite vintage. Winter Wineland is waiting to welcome you with open arms and endless cheers. Get tickets here. $95 Weekend Ticket, $75 Sunday Only, $10 Designated Driver  January 17-18, 2026 ~ 11am - 4pm each day 

Spending a weekend sipping superb wines while savoring the perfect food pairing sounds like heaven. Add in breathtaking scenery and the relaxing ambiance of Sonoma County’s Wine Country, and now you have paradise perfected! This magical wine and food weekend becomes reality on November 1st and 2nd as the Wine Road hosts the 27th annual Wine & Food Affair. A Sneak Peek at the Food Pairings With 50 wineries to select from, there are too many food pairings to list, so here are just a few highlights. If you love Italian-based comfort food, check out: Mushroom and Winter Squash Risotto at Pedroncelli Winery Lobster Ravioli with Vodka Sauce at Pech Merle Winery Tatiana’s Famous Lasagna at Colagrossi Wines If you’d rather pair Mexican, French or Cajun with delicious wines, here are some options: Roger’s Colorado Pork Green Chili at J. Cage Cellars Creamy Mushroom Chicken Facon Grand Mère at GC Lurton Vineyards Alison’s Jambalaya at Mat

In today’s wine industry, tasting room reservations are not just operational tools — they are strategic levers. According to the 2025 SVB State of the Wine Industry Report, tasting room visitation remains one of the most powerful drivers of Wine Club acquisition and the second-largest contributor to direct-to-consumer (DTC) revenue, following wine sales themselves. Yet, as consumer visitation patterns evolve, how wineries manage reservations — whether through third-party platforms or built-in tools — has become a critical decision. The right choice can impact everything from guest satisfaction and Wine Club conversion to brand control and long-term revenue growth. Let’s explore the two primary approaches wineries use today:     •    External reservation platforms (e.g., Tock)     •    Built-in reservation flows on the winery’s own website External Reservation Systems: Convenience with Constraints

Introduction: From Search to Suggestion Wine consumers aren’t just Googling anymore — they’re asking AI assistants like ChatGPT, Google Gemini, Perplexity, and Grok where to go, what to drink, and who to trust. If your winery’s online presence isn’t optimized for these new tools, you’re already behind. That’s where AIO (Artificial Intelligence Optimization) comes in. This guide is a step-by-step roadmap to get your winery ready to be recommended in AI-driven results, and how Corksy Insights can help. What is AIO, and Why Should Wineries Care? AIO (Artificial Intelligence Optimization) is about making your winery's online presence easy for AI agents to understand, trust, and recommend. Unlike traditional SEO, AIO focuses on the signals that AI tools use to generate answers, not just search results. Local SEO vs Local AIO at a Glance: Local SEO Local AIO Goal Rank on Google/Search engines Be recommended by AI assistants Tools Google Busi

The 2025 Barrel Weekend is all about tasting wines from the past, present and future. This annual weekend event has been reimagined for its 47th anniversary, letting the wineries along the Wine Road focus on more than just tasting wines from the barrel. And, giving tasters new opportunities for exploring and learning about wine. More Tasting Options With wineries pouring wines from past (library wines), present (current release wines) and future (barrel samples), attendees have more choices and can choose what they most enjoy or what they seeking to restock their wine cellars. As you look through the online Barrel Weekend program, you’ll discover wineries pouring wines from one, two or all three of the category options. This information lets you, the ticket holder, design the tasting path that suits your palate preferences. If you love tasting only barrel samples and possibly buying wine futures, you can still do that. But, if you prefer to taste wines that are currently availabl

Afternoon Brief: Alecia Moore, Winemaker and Two Wolves Wine Founder, Announced as Keynote Speaker for 2025 Unified Wine & Grape Symposium

The Unified Wine and Grape Symposium is proud to welcome Alecia Moore, winemaker and founder of Two Wolves Wine, as the keynote luncheon speaker to kick off the 2025 show on Tuesday, January 28...

Curious about what makes Sonoma County special? Winter WINEland offers you the perfect experience! Discover our beautiful winter landscapes, stunning vineyards, and acclaimed wineries. There's only one week left to secure your advanced tickets for Winter WINEland.  BOOK TICKETS

Harvest Wine Trail BY WINE ROAD NORTHERN SONOMA COUNTY Sonoma County, CA Get out and explore along the Wine Road, check out some new wineries, visit your long-time favorites and stock up on some of your favorite wines for the fall. Each winery will pour two or three wines for each ticket holder. Click Here to Learn More