These wineries and leaders are setting the standard for innovation, engagement, and operational excellence across our community. Active Participant 🔹 Galen Becker Drace — Arkenstone Estate Winery Continuous Learner 🔹 Angela Walker — Corison Winery Community Champion 🔹 Truman Prewitt — Sculpterra Winery & Vineyards  The Unity Award 🔹 Karen Darling — Bella Vineyards Feedback MVPs 🔹 Adam C. — Somerston Estate 🔹 Marian Kildahl — Imagery Estate Winery  Super Users 🔹 Harry Bagnaschi — Treasury Wine Estates 🔹 Doug M. — The Duckhorn Portfolio 🔹 Jessica Hartin — JUSTIN Vineyards & Winery Early Adopter Excellence 🔹 Far Niente Wine Estates 🔹 Hess Persson Estates  🔹 Laurel Glen Vineyard 🔹 Sangiacomo Family Wines Transformation Champions 🔹 Alyssa Kosan 🔹 Eric Mueller — Antica Terra 🔹 Kevin Jessen — Firstleaf User of the Year 🔹 Rebbecca Ingalls — Crimson Wine Group Congratulations to our 2026 honorees! Lea

With the impact of the COVID-19 pandemic receding, wineries are increasingly upgrading and modernizing equipment for the vineyard, winemaking, and packaging to optimize and automate more manual processes. Machinery like depalletizers is gaining traction because they play a crucial role in automating the handling of bulk glass. Bulk glass lowers costs and the winery’s carbon footprint by eliminating third-party charges for packing glass into cases before delivery. It reduces the number of trucks (and thus CO2 emitted) by 35 percent or more. Mimi Storts, Senior Director of Planning and Operations at Hess Persson Estates, recently upgraded the Hess Collection bottling line. She explains, “At Hess Collection, we had only one bottling line, and it was nearing its end of life. Quality is number one, so we wanted the new bottling line to maintain that quality and retain our internal quality oversight.” Storts also needed two capabilities the old line didn’t have: to h

Hess Persson Estates uses text messaging to convert prospects, deepen customer engagements and drive new revenue channels Hess Persson Estates is recognized as one of the premier family-owned and family-led companies in the world of wine, and it stands committed to pushing boundaries and elevating standards to craft wines of distinctive character. Each of the family’s portfolios of wine – The Hess Collection on Mount Veeder and the Lions Head Collection of Napa Valley— are known for producing highly acclaimed luxury red wines, committed to sustainable farming and winemaking practices. Always looking for new and innovative ways to reach prospects and convert sales, Hess Persson engaged with RedChirp. This text messaging platform is rapidly building a following among Napa Valley wineries of all sizes. RedChirp allowed Hess Persson’s DTC team to interact with prospects and customers in a uniquely accessible and direct way. This superior experience delivered increas

Oct 19th @ 10am PST on Zoom No one answers their phones anymore. It’s harder than ever to get email past spam filters. But everyone reads and responds to their text messages. It’s not just for friends and family anymore; 89% of consumers want to text with businesses too. We’ll cover the legalities to watch out for and share practical examples of how wineries like Hess Persson, Judd’s Hill, and others are using text messaging to connect with customers, save hours previously wasted on phone tag, and sell more wine.  Upgrade your customer experience by making it easier to connect with your customers via text through RedChirp's Commerce7 integration. Learn how the integration between RedChirp and Commerce7 saves time, reduces operational friction, and makes it easier to serve your customers as an effective team.  Register Now "We loved RedChirp even before the Commerce7 integration, but now we're even more excited because we can access t

Historic Family-Owned Winery Debuts New Name, Hess Persson Estates

The Hess Persson Estates name honors the legacy of founder Donald Hess and the next-generation stewardship of Sabrina and Timothy Persson Napa, CA (September 16, 2021) – Today, The Hess Collection Winery embraces a new name: Hess Persson Estates. The name recognizes the business as it stands today – a leading luxury wine producer with two […]

Predicting Higher Demand for Wine in 2021: At the end of Prohibition in the U.S. the consumption of wine as measured, slowly grew until war was declared in 1941 and rationing took over everyday lives... The post Afternoon Brief, January 19th appeared first on Wine Industry Advisor. Url:https://wineindustryadvisor.com/2021/01/19/afternoon-brief-1782?utm_source=rss&utm_medium=rss&utm_campaign=afternoon-brief-1782 Published Date:Tue, 19 Jan 2021 23:06:46 +0000 

E. & J. Gallo Winery Completes Acquisition of More Than 30 Brands from Constellation: E. & J. Gallo Winery (Gallo) today announced that it has completed the acquisition of more than 30 wine brands from Constellation Brands, Inc... The post Afternoon Brief, January 5th appeared first on Wine Industry Advisor. Url:https://wineindustryadvisor.com/2021/01/05/afternoon-brief-1772?utm_source=rss&utm_medium=rss&utm_campaign=afternoon-brief-1772 Published Date:Tue, 05 Jan 2021 23:27:50 +0000