On February 20, 2026, in a victory for American beer, wine, and spirits importers, the Supreme Court in Learning Resources, Inc. v. Trump, 607 US ____, Slip Op., February 20, 2026 (“Learning Resources”) struck down President Trump’s imposition of tariffs under the International Emergency Economic Powers Act (“IEEPA”). The Trump administration had used IEEPA to justify certain tariffs imposed on imported goods from various countries in 2025, including beer, wine and spirits. Despite the decision in the importers’ favor, no one is popping the Champagne quite yet. First, while the Court’s opinion invalidated the Trump administration’s IEEPA tariffs, it has no effect on the administrations’ ability to rely on other statutes to impose tariffs. Second, on the same day that the Supreme Court issued its decision, the President issued a proclamation imposing a 10% worldwide tariff under a different federal law (discussed in more detail belo

The Sonoma County airport is named for him, so is a museum and ice rink. Peanuts creator Charles M. Schultz spent 42 years living and working in Sonoma County, with “It’s the Great Pumpkin, Charlie Brown” one of his most famous works. Schultz, during his lifetime, kept an airplane at the airport and was an avid aviator. Snoopy, of course, loved flying too. Schultz was born in 1922 in Minnesota and given the nickname Sparky at a young age. In 1929 the family moved west to Needles, California. The move was said to be prompted by a young cousin’s tuberculosis, which would fare better in a desert climate. Schultz later incorporated Needles into many of his comic strips, particularly those built around Snoopy’s brother Spike, who lived alone in the desert with coyotes and cactus. Their time in the desert was alas short-lived, and Schultz moved back to Minnesota in time for elementary school. This is also where he developed his lifelong passion for ice hockey.

Planning a year’s worth of winery marketing campaigns might seem overwhelming, but it doesn’t have to be! This guide offers 60 winery marketing campaigns—a mix of traditional ideas, trending concepts, and fresh ways to tie into wine holidays and cultural moments. Whether you tackle five campaigns or all 60, you’ll find plenty of ways to connect with your audience, build loyalty, and sell more wine. January – Fresh Starts and Cozy Comfort Start the year by replenishing wine racks, embracing wellness trends, and celebrating comfort. Restock the Wine Rack: Give customers a reason to restock their post-holiday shelves with irresistible case discounts. January Blues Buster: Warm up dreary winter days with a winery marketing campaign focused on bold reds and bubbly wines paired with hearty recipes. Dry January Wellness Kits: Stay on-trend with non-alcoholic bundles featuring sparkling water, herbal teas, and a voucher for tastings next month. Super Bowl Prep: Fo

Paso Robles, CA — Turrentine Brokerage is thrilled to welcome Eddie Urman as our new Central Coast Grape Broker. With deep roots in vineyard management, Eddie brings extensive regional expertise, strategic insights, and a passion for building relationships that strengthen the California wine industry. A native of Paso Robles, Eddie grew up immersed in the Central Coast’s dynamic wine industry. After initially setting out to become a firefighter, he pivoted to vineyard management and joined a small agricultural labor company at 19, where he gained hands-on experience with every aspect of vineyard operations. Over time, Eddie’s role expanded to supervising multiple crews, learning Spanish, and eventually overseeing general operations. This commitment led him to pursue Cal Poly’s Wine and Viticulture program while working full-time, further solidifying his expertise in the field. Eddie’s career accelerated when he joined Vino Farms in 2016 as an Assistan

"GROUNDWATER . You can't see it, but millions of Californians depend upon it as a vital source of water for their homes and businesses." Those are not my words but the introductory words for the promotional video that appears on the SGMA (Sustainable Groundwater Management Act) website1 . The statement is a rather simply worded way to convey the obvious: that groundwater is vital to our livelihood here in California, and especially important to honoring and sustaining our agricultural heritage. While groundwater provides needed sustenance for numerous rural, as well as urban communities, it is agriculture that demands the lion's share of the resource. Central Valley agriculture turns to groundwater pumping whenever drought or poor rainfall years reduce the availability of surface water deliveries. Cries for construction of more reservoirs to capture and store more stormwater and snowmelt so that canals can be filled with more water are always being heard. Yet, apart f

There are many great lessons in watching Sunday football and leadership. Immediately following a big play – either a winning play or an error – once the player sits on the bench, their designated coach joins them with an iPad. They may exchange high fives or get a consolation pat with a knowing look. Then, together, they review the play while the rest of the game is playing on. One can see the specialty coach going over the play, while the player is still out of breath, and the memory is still raw. The game continues, the player heads back out on the field, and that instant feedback is put to use on the next play. In a regular season that is just 17 games, one hour each, every play matters. Isn’t that true in our Direct-to-Consumer businesses? Every play – every guest interaction – matters. Wouldn’t it be nice to have this type of feedback mechanism available in our Direct-to-Consumer businesses? While we may not have instant reply, we do have The D

On 11.10.2023., the renovated sports play ground in the town of Pliska was opened. The renovation of the site was announced as Herti's social project in connection with the celebration of the company's 30th anniversary. Nearly BGN 100,000 have been invested in the site, and about 30 Herti’s partners supported the cause. Today the CEO of the company Zahari Zahariev officially opened the sports facility. The sports play-ground can be used for several sports, including football, basketball and handball. The flooring has a polymer coating. New sports facilities have been installed as well as seating areas. A new fence was built, and the area around it was improved. "Thanks to everyone who accepted our cause and supported us. We hope that the children and citizens of Pliska will use the playground with responsibility and satisfaction, and develop the sport in the city", said Mr. Zahariev.

E. & J. Gallo Winery Announced as Official Wine Sponsor of the National Football League

NEW YORK & MODESTO, Calif. June 8, 2022 – Today, the National Football League (NFL) and E. & J. Gallo Winery (Gallo) announced that Gallo will be the Official Wine […]

It’s the game that football lovers everywhere have been looking forward to for 364 days—every day since the last one concluded. We’re talking about the Super Bowl! The big game is coming up on February 13th , and while it is the biggest professional football game of the year, it is also a time for marketers to shine.  Even if you don’t have the budget to claim a coveted ad spot during the Super Bowl, there are still plenty of lessons to be learned no matter your marketing budget! Check out these tips below that you can apply to your marketing strategy to help you score a touchdown. Consider Your Return Considering a new marketing outlet or campaign may cause you to pause when you see the price tag. Can you imagine the thousands, even millions of dollars that are spent on a Super Bowl commercial spot? Why would somebody do such a thing? It’s all about the return on investment! Last year, more than 96 million people tuned into the big game, and in turn,

It’s beginning to look a lot like the holidays. It’s the most wonderful time of year where miracles can happen and there’s an extra bit of magic in the air. When it comes to your marketing efforts, how can you stand out in the hearts of your customers? Today we’re talking all about the world of direct mail pieces.  Forget boring mailers that get tossed in the trash. We’re talking about those attention-grabbing, eye-catching well-crafted direct mail pieces that are sure to earn a place in the hearts of your customers. Use this as a reminder to think about how your brand can be seen with your direct mail pieces. Check out these five tips to ensure your next mailer stands out above the rest.  Creative Cutouts A classic envelope sized direct mail piece has its time and place. However, ‘tis the season to get creative. Consider a theme for your direct mailer, and don’t be afraid to choose a creative cutout for your marketing materials.Winte