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Congratulations to Kimberly Noëlle Charles, recognized as one of Wine’s Most Inspiring People. A true marketing leader, Kimberly has built her career on forging community and human connection. From leading communications to co-founding Come Over October, she continues to show how storytelling, authenticity, and purpose can bring people together through wine.

Wine Industry Advisor has expanded its Wines Most Inspiring People (MIP) articles into a monthly series. We will be profiling individuals from within our

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Words Matter: Making Media Work in a Challenging Market
Wine Sales Symposium 2025’s roundtable of writers and PR experts explores how storytelling and publicity can shift the narrative. By Laurie Wachter Carl GiavantiDoes media coverage really help sell wine?  That’s the question the roundtable of top wine journalists and PR experts will set out to answer in Mastering Modern Media: How to Secure & Leverage Media Coverage That Drives Sales, one of the first sessions at the May 14th Wine Sales Symposium in Santa Rosa, CA. Moderator Carl Giavanti, a winery publicist and author of Wine Industry Advisor’s interview series, Turning the Tables, will lead the panel discussion by asking six questions about the benefits and pitfalls of media coverage.   What role does media coverage play in helping drive awareness and, ultimately, sales? “It’s always been about storytelling,” says Giavanti, “and even more so today when there’s so much competition, variety and options for adult beverages. Y
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Noted Wine Authority Karen MacNeil and RedChirp Collaborate to Help Wineries Promote Share & Pair Sundays, by the Come Over October Team
February 20th, 2025 — Wineries seeking innovative ways to engage wine lovers and drive DTC sales this spring now have a powerful new tool at their disposal. RedChirp, the wine industry’s leading text messaging platform, is proud to collaborate with best-selling author and wine industry thought leader Karen MacNeil—co-creator of Come Over October and Share & Pair Sundays—to help wineries seamlessly integrate this exciting new movement into their marketing strategies.  On Thursday, February 27th at 10 AM Pacific, Karen MacNeil and RedChirp co-founder Jennie Gilbert will host an exclusive webinar: "New Ways to Engage Wine Lovers: Share & Pair Sundays + Text Message Marketing." Attendees will discover the inspiration behind Share & Pair Sundays and gain access to a suite of new tools designed to make participation effortless for busy DTC teams—including prebuilt bulk message templates, expert SMS marketing strategies, and prov
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𝑾𝒊𝒏𝒆 𝑰𝒏𝒅𝒖𝒔𝒕𝒓𝒚 𝑨𝒅𝒗𝒊𝒔𝒐𝒓 𝒊𝒔 𝒑𝒓𝒐𝒖𝒅 𝒕𝒐 𝒊𝒏𝒄𝒍𝒖𝒅𝒆 𝑵𝒂𝒑𝒂 𝑽𝒂𝒍𝒍𝒆𝒚 𝑾𝒊𝒏𝒆 𝑨𝒄𝒂𝒅𝒆𝒎𝒚 𝒇𝒐𝒖𝒏𝒅𝒆𝒓 𝑪𝒉𝒓𝒊𝒔𝒕𝒊𝒂𝒏 𝑶𝒈𝒈𝒆𝒏𝒇𝒖𝒔𝒔 𝒐𝒏 𝒊𝒕𝒔 𝒍𝒊𝒔𝒕 𝒐𝒇 𝑴𝒐𝒔𝒕 𝑰𝒏𝒔𝒑𝒊𝒓𝒊𝒏𝒈 𝑷𝒆𝒐𝒑𝒍𝒆 𝟮𝟬𝟮𝟰.

“Christian Oggenfuss, DipWSET is a natural leader and the strategic business mind of our company. I call him a walking idea chamber,” says Academy co-founder Catherine Buggé, DipWSET.

By Laurie Wachter Under the visionary leadership of founder and CEO Christian Oggenfuss, DipWSET, the Napa Valley Wine Academy has grown into an

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The fine wine research and content production company founded by the late, great Gérard Basset OBE MW MS and his friend Lewis Chester DipWSET – today announced the opening of the application window for The 2023 Taylor’s Port Golden Vines® Diversity Scholarships in Wine...

6 FEBRUARY 2023 | LONDON, UNITED KINGDOM - Liquid Icons the fine wine research and content production company founded by the late, great Grard Basset

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Liquid Icons – the fine wine research and content production company founded by the late, great Gérard Basset OBE MW MS and his good friend Lewis Chester DipWSET – today unveiled the 2022 Golden Vines® Trophy...

10 OCTOBER 2022 | LONDON, UNITED KINGDOM Liquid Icons the fine wine research and content production company founded by the late, great Grard Basset OBE MW MS and his good []

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The fine wine research and content production company founded by the late, great Gérard Basset OBE MW MS and his friend Lewis Chester DipWSET – are delighted to announce the recipient of the inaugural Hennessy Golden Vines® Diversity Scholarship in Spirits.

5 OCTOBER 2022 | LONDON, UNITED KINGDOM Liquid Icons the fine wine research and content production company founded by the late, great Grard Basset OBE MW MS and his []

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Quintessential, a family-owned and operated import, marketing and  sales company that exclusively represents family-owned wineries, is pleased to welcome Louise Jordan DipWSET as its new director of communications...

Hires Louise Jordan DipWSET as new Director of Communications (NAPA, CALIF., October 3, 2022) Quintessential, a family-owned and operated import, marketing and sales company that exclusively represents family-owned wineries, []

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The fine wine research and content production company founded by the late, great Gérard Basset OBE MW MS and his friend Lewis Chester DipWSET – today announced the opening of the application window for The 2022 Taylor’s Port Golden Vines® Diversity Scholarships...

7 February – Liquid Icons – the fine wine research and content production company founded by the late, great Gérard Basset OBE MW MS and his friend Lewis Chester DipWSET – today announced […]

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Liquid Icons are delighted to announce a series of new scholarships for BAME/BIPOC students...

27 MAY 2021 | LONDON, UNITED KINGDOM – Liquid Icons – the fine wine research and content production company founded by the late, great Gerard Basset OBE MW MS and his friend Lewis Chester DipWSET – are delighted to announce a series of new scholarships for BAME/BIPOC students, These are in addition to the headline […]

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