Building healthy soils is key to resilient vineyards—but how do you measure success, and which practices truly move the needle? Join us for an in-field discussion exploring soil health from multiple angles, starting with three presentations: Jenny Garley (Bio SI) will share insights on using sap sugar levels as a practical indicator of plant and soil health, highlighting how increased microbial activity (especially fungi) can boost photosynthesis and overall vineyard performance. Dr. Stewart Wilson (Cal Poly) will provide a soil science perspective, grounding the conversation in the latest research and field applications. Mike Costello (Oakville Bluegrass) will outline current funding and grant opportunities available to growers, with a focus on cover crops and soil-building practices. We’ll then transition to a grower panel led by host Bob Tillman, sharing real-world experience implementing regenerative practices. REGISTER

Maybe you, too, are feeling the pinch of a tougher market in wine these days. That’s exactly when the right data, and the right use of that data, makes all the difference. Join us to see what the Enolytics team has been building to help you sell smarter, work more efficiently, and stay ahead of the curve. What we'll cover: Marketing Automations & Integrations — Make money while you sleep. Create automated audiences in Enolytics and let us sync with Klaviyo, Mailchimp, and RedChirp to do the heavy lifting Reservation Integrations — View your Tock, Commerce7, or eCellar reservations alongside your sales and marketing data—finally, one place for everything Sell More Now! — We're making it so easy to sell more wine, even your Uncle Bob could do it. Never waste time wondering what wines to pitch again Price Elasticity — Discover which wines have room to move on price—and which ones don't Enolytics Wholesale & RFV — Know