July 15, 2019
Gaspar Roby New Chief Operating Officer of Advanced Beverage TechnologiesSanta Rosa, July 9, 2019 - I am delighted to announce the promotion of Gaspar Roby to the new position of Chief Operating Officer of Advanced Beverage Technologies.
Gaspar, a graduate of Universidad Nacional de Cuyo in Mendoza, Argentina, a Fulbright scholar and a graduate of the UC Davis Master of Science in Horticulture and Agronomy program, joined the company in early 2018 as Vice President of Operations. Prior to joining the company, he had an impressive career in his native Argentina and the United States in companies including Bodegas Navarro Correas, Diageo and Treasury Wine Estates. As Vice President of Operations, Gaspar quickly led the company’s global operations in the United States, Spain and South Africa through significant growth with a steady focus on quality, scalability and team development. In addition, Gaspar supported or managed a broad business development effort in Europe leading to full P&L responsibility for our Spanish subsidiary.
Gaspar’s promotion to the position of Chief Operating Officer reporting to me as Chief Executive Officer and, as needed, to Debbie Novograd as Deputy CEO, reflects our confidence in his ability to support or manage the execution of our ambitious domestic and international goals. Gaspar’s responsibilities will be comprehensive, covering international and domestic locations and multiple lines of businesses, including all the services, products and equipment we offer. As in the past, his role will include global operations responsibilities and, in some instances, full P&L ownership.
We congratulate Gaspar and wish him success in his new endeavors.
- Jerome Eckert-Nathan, Chief Executive Officer




