vinSUITE Launches vinSIGHT: Analytics Platform That Predicts Wine Club Churn with Up to 94% Confidence  New intelligence layer helps wineries see revenue risk before it's too late and gain clear visibility into what's working across all sales channels    NAPA, CA | January 21, 2026 — vinSUITE, a winery direct-to-consumer software platform, today announced the launch of vinSIGHT, a comprehensive analytics solution that transforms winery sales data into actionable insights. The platform analyzes historical customer behavior patterns to predict wine club churn with up to 94% confidence, enabling wineries to protect revenue before members cancel.  Wine club churn traditionally appears in reports only after the revenue is already lost. vinSIGHT changes that by bringing hidden patterns into view, identifying subtle behavioral shifts (declining engagement, changing purchase patterns, and reduced interaction) that signal di

A great way to start off the year! Sharing info that all US wineries need to know - 6 common mistakes that are made when filing their TTB 5120.17 reports. The folks at Innovint's The Punchdown gave me the opportunity to share them via one of their expert talks sessions. Take a look at the blog and video here