With decades of automation expertise, Clevertech delivers fully integrated, customizable solutions to streamline production and enhance efficiency for wineries across North America. The family-owned business is one of the hallmarks of the wine industry. These are the oldest type of commercial organization. Studies have found that they are more likely to thrive, in part because they approach business from a legacy perspective. One of the reasons for this success is the inherent multi-generational focus. “The family legacy matters,” says Beth Zarnick-Duffy, who has worked with many family-owned wineries in her 30-year career and is now a sales manager for Clevertech North America (NA). “It's more personal, more about relationship building.” “I agree. It’s a big plus,” says Giorgio Zanardi, Clevertech NA’s General Manager. “Our parent company, Clevertech SPA, is a family-owned company. That means when we do business with our cu