Sacramento, we’re coming! We’re heading to the Unified Wine & Grape Symposium, and we couldn’t be more excited to connect with you in person. From January 28–29, we’ll be showcasing how thoughtful packaging can elevate a brand - from shelf to table. Whether you’re exploring a refresh or building something entirely new, our team will be there to talk through ideas, answer questions, and share what’s possible when design and craftsmanship come together. Stop by booth #807 to experience our packaging solutions up close, including: • Screen printing & etching techniques that add depth and distinction • Design-driven innovation built to support your brand story • Live painting on bottles, happening on the show floor - art in motion you won’t want to miss! If you’re attending the show, make sure to swing by and say hello. We’d love to meet you, swap ideas, and talk about what’s next for your brand. See

If you love the look of a classic paper wine label — soft, tactile, warm in your hands — but wish bottles could weather shipping, moisture, ice, and handling without cracking, smudging, or peeling, you’ll want to see how that “paper look” is being reimagined. At Bergin Screen Printing and Etching we’ve found a way. B screen printing directly onto glass, we recreate the matte, textured elegance of paper but make it hold up through the journey from cellar to table.  It’s more than just practicality. By layering inks and textures directly on glass, we build design freedom and durability into the bottle. Details stay sharp, colors stay true, and the experience remains craft‑driven and refined. Whether your brand leans traditional or modern, relies on subtlety or seeks shelf‑presence, this approach offers both aesthetic comfort and functional strength.  Imagine wine bottles that feel familiar as old‑world labels but perform like modern

Selecting the right decoration method for your wine bottles shapes how your brand appears on the shelf and in customers’ hands. Both screen printing and etching transform glass into a canvas that communicates your winery’s story, yet each technique delivers distinct visual results, durability characteristics, and production requirements. Understanding these differences helps you match method to purpose, whether you’re bringing an approachable everyday wine to market or marking a milestone with a one-of-a-kind bottling. In our recent article, we break down the key differences between screen printing and etching to help you choose the decoration style that best fits your brand. What we cover: Appearance and Branding Capabilities – How each technique looks and feels Durability and Surface Longevity – How each decoration method holds up over time Cost and Production Requirements – Scaling vs. artisan approaches Brand positioning – Match

Over thirty-five years of crafting wine bottle labels in Napa Valley has taught us something essential: wine packaging trends aren’t just about following fashion – they’re about understanding how design psychology translates into purchasing decisions. When a winery invests in thoughtful packaging, they’re not just decorating bottles; they’re building brand equity that drives measurable sales growth. If you’re looking for insight into where packaging is headed and how it shapes the customer experience, we invite you to read along. Here’s a glimpse of what we cover: Why Wine Packaging Design Drives Sales for Wineries – How packaging functions as a silent sales team and the shift from shelf appeal to brand storytelling. How Packaging Impacts First-Time vs. Repeat Purchases – What captures new buyers’ attention and keeps loyal customers coming back. Segmenting Wine Consumers by Packaging Preferences – What different dem

At Bergin, our work on the Menagerie Cellars series - Shadow of Jaguars, Conspiracy of Lemurs, and Parade of Elephants - goes far beyond decoration. Each label is a vessel for storytelling, designed to spotlight endangered wildlife and spark a deeper connection between the consumer and conservation efforts. Decorating for Impact Creative Intent: The artwork captures the essence of each species - not just in appearance, but in movement and spirit. Emotional Connection: Patrons aren't just purchasing a bottle; they're supporting endangered wildlife. The label becomes a conversation piece, influencing both awareness and action. Applying our Screen Printing & Etching Expertise Our team had the privilege of both screen printing and etching these intricate designs for Menagerie Cellars, capturing the delicate details that embody the beauty of each animal. Screen Printing Transformed intricate illustrations into vibrant inks layered precisely on glass. Techniques lik

In today’s challenging marketplace, it’s imperative for a winery’s bottles to stand out on a crowded shelf when consumers walk into a store to purchase wine. Regular patrons and wine connoisseurs know where to find their favorite wines, but for those unsure of what wine to buy, the multitude of options can be overwhelming, and the final decision is often influenced by the label. To this end, creative bottle and label design is essential to successfully showcase wines — especially when targeting the younger generation of wine drinkers.  Monvera Glass Decoration is a leader in working with wineries and their designers to create eye-catching label solutions using two innovative processes — screen printing directly onto the surface of the bottle and spray coating. The latter process is when the bottle is sprayed with any color in different finishes, including opaque, transparent, translucent and frosted. “We are the alternative to paper labels,&rdqu

Bergin Screen Printing and Etching invites you to explore our innovative approach to wine label design and alternative bottle decoration solutions at Booth #450 during the 2024 North Coast Wine Industry Expo at the Sonoma County Fairgrounds!  Our team will be showcasing the techniques that set us apart, including intricate multi-color (ACL) screen printing with precise registration on bottle necks, shoulders, and full 360° surfaces. You'll see firsthand our mastery in complex etching and hand-painted label reproductions that bring a distinctive touch to any bottle.  Join us to discuss how our process can enhance your brand’s presence on the shelf and make a lasting impression. Use our WIN Expo promo code: BER450 to register for FREE trade show floor passes  or get $30 off any conference/session ticket. BERGIN: Crafting Distinctive Bottle Packaging Since 1989 With over three decades in direct screen printing, precision etching, and hand-painted bot

Upgrade your packaging with custom glass frosting and direct-to-bottle screen printing. Ask us how. Email at info@monvera.com   

For three and a half decades, Bergin Screen Printing and Etching has been a beacon of creativity and precision in the realm of glass bottle decoration. As the company celebrates its 35th anniversary this year, it reflects on a journey marked by innovation, resilience, and a passion for producing exquisite designs for wine, beer, and spirits bottles. Bergin bears the imprint of a family legacy, rooted in the entrepreneurial spirit that flows through generations. Founded by Mike Bergin, whose upbringing was steeped in the wisdom of his father, Jack Bergin, today Mike's journey continues alongside his daughter, Savannah Bergin, Director of Operations, and his wife, Karen, as they navigate the intricate landscape of business together. Originating as an etch and paint studio founded in 1989, Bergin quickly garnered attention for providing an artisanal packaging solution unseen in the industry. Among its earliest winery patrons was the esteemed Robert Mondavi Winery, a collaborat