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April 25, 2023

At the Digest of Wine & Spirits Law, we are constantly keeping our eyes on developing issues so we can better serve the beverage alcohol industry. Last week we spotted a well-written piece by Liza B. Zimmerman titled, “Wine Promotion Rules a Minefield.” The article quotes several experts on the pitfalls of marketing in the beverage alcohol industry and one expert, Bahaneh Hobel, is quoted saying, “neither the federal government nor the California ABC provide any sort of official guidelines or handbooks to supplier-side licensees regarding trade practices.” Hobel added that, unless “a winery has an attorney or someone familiar with compliance advising them, … they are unlikely to know all of the requirements and restrictions applicable to winery marketing and advertising." However, there is a resource to help suppliers avoid the problems: The Digest of Wine & Spirits Law contains trade practice and advertising requirements in each state
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February 28, 2023

The Digest of Wine and Spirits Law is an essential compliance reference that helps wine and spirits professionals keep up with changes to laws and regulations affecting our industry. Anyone who needs to navigate the requirements for selling and marketing wine and distilled spirits will be benefitted by a subscription to this versatile resource. The Digest’s regulatory content is divided into separate Digests for every state and the District of Columbia, including separate listings in states that have both state-controlled distribution and private-sector distribution. Every State Digest is organized in a standardized, easy-to-follow format. Its information is divided into seventeen major topics and numerous subtopics, all of which are easily searchable on our website. We also offer a similar Federal Digest in which selected sections of the of Federal Regulations (CFR) are included for your convenience. Legal citations are included with the relevant text. These references allow y
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Your browser does not support HTML5 video. Did you know that a quality image yields 3x more Add To Cart actions? We do, and that's exactly why we want to help you take full advantage of best in class marketing assets and resources for the wine industry. Sell more wine with the Marketing Bootcamp. It's totally free and ready for you. Dial up your marketing efforts. Outshinery's Marketing Bootcamp is packed with free marketing resources for your winery or wine brand. Whip your social media, public relations, wine club communication, ecommerce, and seasonal marketing into shape. To access the Marketing Bootcamp, you'll need an Outshinery Studio account. There you'll find everything you need to get started. If you have any questions, just start a chat inside Studio and we'll help you out. Go to the Bootcamp.
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