Shaping the future of wine and spirits sales The new year is fast approaching, and the speed of change in wine and spirits sales has never been more startling. Many wine and spirits companies are operating if little has changed, and unfortunately, this is causing a significant separation between those who keep pace and those who fall far behind.  So that you can stay ahead of the curve and on top of trends, we’ve assembled a list of what we see as the top six trends to know. 1. “Digital” 3-tier comes of age The neon “no vacancy” sign has been flashing for years regarding wineries and distilleries trying to wedge their way into distributor portfolios. Distributors large, medium, and small are all at total capacity. We constantly hear stories from suppliers being turned away.  To say that wholesalers have reached “maximum capacity” would be a colossal understatement. But the good news is that alternatives DO exist. Consider exploring t

In the two-day wine innovation event in Zaragoza, 500 technicians attended the presentation of innovative solutions from researchers from 10 countries and 28 leading companies in the sector The third edition of Enoforum Spain, which took place at the Zaragoza Trade Fair Congress Center on 20th and 21st April and was attended by no less than 500 conference attendees, has come to an end. After the first edition in attendance in May 2018, the pandemic in 2020 forced a virtual edition, which nonetheless expanded participation to as many as 1,500 people, with significant involvement from South America.      “The success of Enoforum – says Gianni Trioli, founder of Vinidea and creator of Enoforum – lies in the fact that it represents a unique opportunity for technicians involved in innovation to acquire in a short space of time all the information they need to successfully transfer a new technology to their own production: the principles and the scienti

  Can these two crops coexist on the same terrior?  In 2019, the Santa Rosa Junior College initiated a hemp cultivation project at Shone Farm to specifically identify the best agronomic practices for cultivating hemp and understand the potential terpene drift between hemp and wine grape vines. Was there a notable impact on the grapes? What does the future look like with regard to cannabis and vineyards in close proximity and what type of regulations can we expect?    Industry Expert Join us to hear from Dr. George Sellu Ph.D., Program Coordinator, Instructor, Agribusiness at Santa Rosa Junior College, who will provide an overview of the Shone Farm project and share his observations and insights on the agricultural impact of hemp farming in wine country. Date: Wednesday, June 24, 2020 at 10am Pacific Time Register for this FREE webinar now   Webinar Sponsor     Are you interested in becoming a Webinar Sponsor or Advertiser? Contact us for availability and details.