Registration has opened for packXplore, a conference dedicated to helping wineries and wine brands discover and navigate the wide world of wine packaging. The in-person event will be held on Wednesday, May 25, 2022 at the Hyatt Regency Sonoma Wine Country, in Santa Rosa, CA and will feature experts, insiders, and case studies—exploring the intersection of Design, Innovation, Consumer Engagement, and Sustainability. "Packaging is such an important element in the marketing of wine and while we talk about it a lot, it's not enough. It's a topic that's been underserved in our industry, and we felt compelled to address that with the launch of packXplore." - George Christie, President & CEO of Wine Industry Network This year’s conference topics will include: Performance by Package Type; Emerging Trends in the Marketplace Breaking Glass Norms in Wine Creating a Consumer Experience with Wine Packaging Brand Evolution vs. Brand Revolution In addition to t

Healdsburg, CA, July 27, 2021—Wine Industry Network (WIN) announced today that it is launching packXplore—a new virtual conference focused on wine packaging. Dedicated to helping wineries and wine brands discover and navigate the wide world of wine packaging, the conference is set to feature experts, insiders, and case studies. Explore the intersection of Design Innovation, Engagement, and Sustainability in wine packaging. The virtual conference will be broadcast on Wednesday, August 25th, from 9:00 a.m. – 12:00 p.m. Registration is free for wine industry professionals and opens today. Topics include: Alternative Packaging by the Numbers Sustainability in Packaging Practice Driving Consumer Engagement  Exploring the Future of Interactive Packaging “Packaging is such an important element in the marketing of wine and while we talk about it a lot, it’s not enough,” says George Christie, President and CEO of Wine Industry Network. “It’s

Wine Industry Network Launches packXplore

Healdsburg, CA, July 27, 2021—Wine Industry Network (WIN) announced today that it is launching packXplore—a new virtual conference focused on wine packaging. Dedicated to helping wineries and wine brands discover and navigate the wide world of wine packaging, the conference is set to feature experts, insiders, and case studies. Explore the intersection of Design Innovation, […]