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Registration Is Open for the Wine Industry Sales Symposium In-Person Event
Healdsburg, CA, March 1, 2023 – Wine Industry Network (WIN) has opened registration for the Wine Industry Sales Symposium, a one-day educational conference that will be held on Thursday, May 11, 2023, from 8:30 a.m. – 4:00 p.m. at the Hyatt Regency Sonoma Wine Country, in Santa Rosa, Ca.  Leveraging experts from all facets of the wine industry, the program will kick-off with an in-depth look at how the wine category is performing overall and what the key indicators could mean for near-future sales. The conference will touch on all aspects of sales and marketing, including 3-Tier and Direct channel strategies, packaging innovations, pricing and public relations programs, and attendees will leave with tactical advice, insights and predictions they can apply to their own business models. This year’s topics will include: Data-Driven Insights: Sales Trends and Predictions Adapting Your PR Strategy for an Evolving Media Landscape Strategies & Tactics for Enga
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PACKXPLORE Exploring the Intersection of Engagement, Innovation, Design, & Sustainability in Wine Packaging.
Registration has opened for packXplore, a conference dedicated to helping wineries and wine brands discover and navigate the wide world of wine packaging. The in-person event will be held on Wednesday, May 25, 2022 at the Hyatt Regency Sonoma Wine Country, in Santa Rosa, CA and will feature experts, insiders, and case studies—exploring the intersection of Design, Innovation, Consumer Engagement, and Sustainability. "Packaging is such an important element in the marketing of wine and while we talk about it a lot, it's not enough. It's a topic that's been underserved in our industry, and we felt compelled to address that with the launch of packXplore." - George Christie, President & CEO of Wine Industry Network This year’s conference topics will include: Performance by Package Type; Emerging Trends in the Marketplace Breaking Glass Norms in Wine Creating a Consumer Experience with Wine Packaging Brand Evolution vs. Brand Revolution In addition to t
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