At a time when challenges seem to pop up like unexpected corks, the wine industry is feeling the pressure more than ever. From fluctuating harvests to changing consumer tastes, navigating these tough times can feel overwhelming. But don’t worry—Vintage 99 Label has your bottles covered! Ensure your wines make a lasting impression in a tough market with our high-quality production process that always delivers eye-catching results. We understand the importance of conveying your brand’s story and capturing the attention of your customers. 🌟 **Why Choose Vintage 99 Label?** -Custom Print Options and Designs: Tailored to your brand’s identity, ensuring your winery shines even in tough times. -Premium Quality: Labels that stand up to shipments across the country, refrigeration and high speed label application -Fast Turnaround: Even in a tough market, we’re committed and ready to get your labels delivered in time for bottling. Don’t let the pressures of th

WHAT IS A BRAND REFRESH? The short answer is that it’s a makeover for your company.  The long answer is that it is a visual update to your brand identity that maintains cohesion and keeps you relevant. In an everchanging industry with an increasingly discerning consumer base, a brand refresh is a key component to successful growth.  A brand identity is an important part of a sound marketing strategy and should be addressed with insight and experience. Our team of experts can direct your steps towards success without comprising your brand, whether that means updating your logo or creating consistency across all channels and packaging.   DO I NEED ONE? Quite possibly, especially if any one of the following statements resonate with you: • your overall look is dated and it doesn’t reflect your core values • you are repositioning or changing your portfolio • other brands are grabbing more of the market share and are looking better than you • yo

Your browser does not support HTML5 video. Set your packaging for success! With the industry's top designers. August 31, 2022 10:00 am PST | 1:00 pm EST This live virtual event will feature a panel of experts to dig into the marketing and sales matters that are most important to wineries. Hear from top-of-their-game designers on what it takes to (re-)design an alcohol brand. Why branding has never been so critical Packaging trends for 2022/23 and beyond How to choose the "right" design studio, and make the most of the creative relationship w‍ith guests: Sylvia Aranda, Ode Design Studio | Laurie Millotte, Outshinery | Miguel de Almeida, Miguel de Almeida Design | Lauren Wallack, Berlandieri REGISTER NOW.

Husic Vineyards came to us originally looking to etch their existing paper label onto large format bottles. The paper label features a painting of the property, the names of their children, along with the two iconic palm trees, hence the name Estate Dos Palmas. Needless to say, it’s very detailed. When dealing with paper labeling, large format labels tend to be tricky due to low quantities and limitations in number of colors, cost, and application. This is where custom etching really shines as it is designed to compliment existing labels in any medium as a large format bottle decoration solution. Due to the large size of their paper label and continued trouble with application during bottling, Husic was motivated to consider screen printing their 750ml packages as well. Etching When recreating a label like this, a total redraw is needed to adapt the original artwork for etching. While the mechanical files existed for the paper label, it was necessary to recreate ou

At Town Hall Brands, we have done many a brand refreshes. And the catalyst to why they happen is not always the same, but here are things to consider to determine if it’s time to tweak your look: Some producers, especially small ones, are anxious to get their wines to market, so they launch with a label that they think represents them. Then they hear from the market that something does or does not work or resonate, or the brand owner decides that the label no longer represents them. In these cases, they need to adjust to make sure that their package is more appropriate to who they are and what’s in the bottle.  We had a client with a large portfolio of wines introduced one by one in a wide variety of label faces, each with their own fonts and look, and this created brand confusion. The new branding needed to communicate a dignified timelessness, so the wines were streamlined into two separate tiers.  In another project, the client already had a tier system in plac

WHAT IS A BRAND REFRESH? The short answer is that it is a makeover for your company. The long answer is that it is a visual update to your brand identity that maintains cohesion and keeps you relevant. In an ever-changing industry with an increasingly discerning consumer base, a brand refresh can be a key component to successful growth. Your brand identity is an important part of a sound marketing strategy and should be addressed with insight and experience. Make sure to get help from experts who can direct your steps towards success without compromising your brand, whether that means updating logos or creating consistency across all channels and packaging. Town Hall Brands Team Wine Label & Packaging Design DO YOU NEED A BRAND REFRESH? Ask yourself if any of the following statements resonate with you: My overall look is dated, and it doesn’t reflect my core values. I am repositioning or changing my portfolio. Other brands are grabbing more of the market share and look be

We had a great time with Drew at Barrels Ahead - check out our conversation here! (Or he's got tons of other awesome interviews with industry folks if you are tired of hearing us talk!)