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"Buy Now” Shouldn't Mean “Bye, Bye”
We live in a world where distributed brands have to do real work to help customers find the best and right place to buy, wherever they are. The old answer was the “retailer locator”: a sad cluster of outdated pins on a map, with no genuine path to purchase and a short whitelist of stores that ignore the majority of retailers selling your product. Antiquated Map Solutions Then “carting solutions” showed up. In theory, they were an upgrade of the experience: software that turns brand demand into a buy flow and gives you attribution along the way. In practice, they offer a path to purchase from a painfully limited roster of retailers, mostly big national chains plus marketplaces.Modern Carting Solution But in the U.S., most products don’t have clean, national-chain coverage. And most carting tools don’t have a multitude of smaller chains or independent retailers. So they do the expedient thing: when they can’t find a great retailer match, they
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ETS Laboratories in St. Helena, Calif., will offer in-kind analytical services worth up to $2,000 per year for three years. The company will test student-made wine at various points in the fermentation process.

Press Release - The donation started with a student looking for a more detailed analysis of his enology research results.

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O-I Hits New Glass Recycling Milestones in U.S.
What a difference a few years can make! In 2020, O-I launched our first community glass recycling program in Perrysburg, Ohio, home to our Global Headquarters. Since then, our efforts have expanded and we now operate more than 20 glass recycling programs throughout the United States. These initiatives have sparked the enthusiasm and passion of communities and residents for glass recycling, leading to rapid growth in many of our programs. This growth couldn’t be more timely, as O-I recently announced a bold new target: achieving an average of 60% recycled content in our packaging globally by 2030. Our community programs are a crucial part of our strategy to reach this ambitious goal. These creative and effective community recycling ecosystems not only increase the availability of recycled glass (cullet) for manufacturing but also keep glass out of the landfills. With the support of our dedicated partners across the value chain, we are transforming the landscape of glass recycling
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Bridging the Gap: APS Packaging Launches Experiential Learning Fund for Future Wine & Beverage Leaders APS Packaging, in collaboration with the UC Davis Department of Viticulture and Enology, took a group of students to tour Hess Persson Estates and Infinity Bottling! We noticed the need for real-world skills and industry knowledge in the classroom, so we kick-started the “APS Packaging Experiential Learning Fund.” This fund is a game-changer for students as it provides students with invaluable opportunities, including field trips, guest speaker presentations, and hands-on education focused on bottling and its significance. A huge thank you to David Davenport and Jessica Tuteur from Infinity Bottling, Mimi Storts and Andy Strasser from Hess Persson Estates, and Sergio Ciocchetta from MBF North America for taking the time to talk to us about the importance of automation. Automating a bottling line boosts efficiency, consistency, and cost-effectiveness, making it a vita
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TMC Financing Ranked #2 on San Francisco Business Times’ 2025 Best Places to Work List
We’re proud to share that TMC Financing has been named the #2 Best Place to Work in the Bay Area by the San Francisco Business Times! This recognition marks our ninth appearance on the list in the small business category, and represents our highest placement to date. This award recognizes the strength of our company culture, the commitment of our team, and our shared purpose: helping small businesses grow and succeed. It’s a reflection of everything we believe in — collaboration, respect, and doing meaningful work with people who care. The Selection Process The Best Places to Work list is curated by the San Francisco Business Times and Silicon Valley Business Journal, in partnership with Quantum Workplace. Honorees are selected based on confidential employee surveys that measure engagement, satisfaction, and workplace culture. Timeline: – Nominations Closed: February 2025 – Employee Survey Period: January–February 2025 – Aw
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Summer Winery Marketing Strategies to Boost Sales
Summer winery marketing strategies are essential for staying competitive during travel season and warmer weather. As customer habits shift and traditional foot traffic slows, wineries must find new ways to stand out. The good news? With the right mix of creativity, personalization, and tech-driven tools, summer can be one of your most profitable seasons yet. Here are five innovative, customer-centric strategies to help your winery sell more and build deeper relationships this summer. 1. Rethink Summer Shipping: Flexibility Is the New Fast Wine and heat don’t mix. But neither do frustrated customers nor surprise shipping delays. In 2025, the most successful wineries are leaning into flexibility, clear communication, and smarter logistics to keep orders flowing and customers happy. 🔄 Give Customers Control Let your customers decide when and how they receive their wine. Integrate tools that allow post-purchase adjustments, like scheduling a fall delivery or choosing a local picku
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How Generations Shop A Generational Guide to Customer Journeys and Shopping Habits
Let’s be real—every generation shops differently. Boomers? They’re all about the in-store treasure hunt, but Gen Z and Millennials are navigating their purchase journeys with the ease of a swipe. In a world where everything’s one click away, that in-person experience better bring something extraordinary to the table if you want to capture their attention. How Each Generation Shops According to DigiMarCon, you’re leaving money on the table if you focus only on driving sales through the tasting room. Boomers prioritize price and quality, while Gen Z and Millennials want more—think influencer recommendations, charitable connections, and community engagement. It’s not just about the product anymore; it’s about the vibe around it. When it comes to what influences purchasing decisions, each generation has its own quirks. Boomers, ever-practical, still base their choices mostly on price and quality. But our younger friends, Gen Z, and Mille
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Scholarships Serve Up Opportunities to Succeed for Students, Industry Workers
The Vineyard Team's Juan Nevarez Memorial Scholarship Published in Wine Business Monthly February 1, 2025 The Vineyard Team, a non-profit organization, has been around for 30 years, and from the beginning its focus has been on providing education in sustainable winegrowing. "Something that we talk about a lot is the three P's: people, planet and prosperity. The scholarship program is our way of giving back to the people," explained Beth Vukmanic, The Vineyard Team executive director. "And it's really just been wonderful to see it grow over time." Launching in 2015 with money raised from a food and wine event, the scholarship program has since grown, awarding a total of $350,000 in scholarship funds. SHARE THIS OPPORTUNITY Funds for the program now come from direct donations to the scholarship. In 2022 Must! Charities-a Paso Robles-based non-profit that helps fundraise and support programs in the area-decided to make an investment in The Vineyard Team'
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Packaging Designed to Achieve Sustainability Goals
Stop by and say hello to Saxco’s team at Booth #500 at the Unified Wine & Grape Symposium. Play our “Spin to Win” wheel for exciting giveaways and donations toward planting trees in areas devastated by wildfires in California. While you’re there, chat with our product experts about packaging options designed to help you reduce your carbon footprint and achieve your sustainability goals. Let’s raise a glass to a greener future—don’t miss the chance to connect with us and make an impact! Saxco Unified Symposium Booth: 500 Saxco is a full-service packaging solutions supplier. We have served the distiller, wine, and craft beverage community for more than 90 years, combining our expertise, passion, and commitment to your success with modern packaging technologies. We are uniquely positioned as your single source supplier, offering standard glass bottles and cans to fully proprietary packaging solutions, and in-house services ranging from artwork
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