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Wine Pricing for National On-Premise Accounts | Tradeparency

National account managers are the key to greater distribution, yet they are often the forgotten people in wine pricing management. Read more.

One of the most common wine pricing mistakes, even among seasoned suppliers, is not leaving enough margin for multiple tiers in the sales process. Learn how to dial in your wine pricing at all levels. CLICK TO READ THE FULL ARTICLE.

Napa, CA - Business Impact developed Tradeparency as an answer to one of the biggest challenges wineries and wine importers face in today’s market — pricing.  Read the full press release here.

Three-tier suppliers have a common aim with pricing and trade management: firmly understanding the true profit of your wine. To get there, you'll have to get a complete handle on all things gross-to-net, and this doesn't stop at the individual products. Knowing these figures by wholesale distributor, by regions you sell into, by promotions you offer, and by each salesperson will all help you turn the right dials on pricing to start improving the bottom line. But disconnected spreadsheets, manual reconciliations, and islands of pricing data are holding you back. So how do you get there? Read: Beyond Depletion Allowance: The Top 8 Mistakes Wineries Make With Pricing Management.