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Wine clubs have long been the heartbeat of Direct-to-Consumer (DTC) revenue for wineries. With dependable quarterly allotments, they’ve offered a level of predictability that few other channels provide. But as wine club expectations evolve and consumer lifestyles shift, managing them with outdated systems isn't just inefficient—it's unsustainable. The reality? Many wine club managers are still losing sleep (literally) over club processing. They're spending hours—sometimes days—navigating clunky systems that should have made their jobs easier. Instead of focusing on member engagement, personalization, and loyalty building, they’re stuck in a loop of manual tasks, system errors, and reactive troubleshooting. It doesn’t have to be this way. Let’s talk about why modern tech should support your wine club manager’s time—not steal it—and how Corksy is leading that change. The Burden of Traditional Club Processing We&rsquo
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March 17, 2021

Santa Rosa, CA—Santa Rosa Junior College’s Wine Studies program launched a new degree for Wine Cellar Workers. The degree teaches students, through hands-on experience, the theory and practices used in the production of wine, including basic grape growing practices and vineyard decisions, steps in the winemaking process from harvest to bottling, basic wine lab analyses, and the use of winery production equipment. Students also get a general background in the wines of Sonoma County and the world. The Wine Cellar Worker program offers a Certificate or an Associate degree. The Certificate requires wine classes only where the Associate degree requires both wine and general education classes. The Wine Cellar Worker degree prepares students for positions as wine cellar workers and cellar managers. If students later choose jobs such as assistant winemaker or wine laboratory technicians, they can take the few additional classes required for the separate Enology certificate or major
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March 10, 2021

Rack & Riddle Custom Wine Services, the North Bay Area’s premier custom crush and winemaking facility is currently looking to fill a Cellar Level II position. The responsibilities will include, but are not limited to all phases of cellar work from crush operations, additions and barrel work. This position will operate under limited supervision performing various cellar tasks. See more details and apply here:https://www.wineindustry.jobs/jobs/53700835-night-shift-cellar-tech-at-rack-riddle
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March 4, 2021

Artifex Wine Co., the leading custom crush winery in Walla Walla Valley, is seeking a Cellar Technician to join our full-time team. As a custom crush winery, we pride ourselves on providing exceptional grape to bottle services for our client wineries. The qualified candidate will have the opportunity to work with some of Washington’s best winemakers to produce a diverse range of brands and wines. The Artifex crew is a group of driven and ambition individuals who love working together. We look forward to bringing you onto the team. See more details and apply here:https://www.wineindustry.jobs/jobs/53110369-cellar-technician-custom-crush-winery-at-artifex-wine-co
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