The wine industry is made stronger with collaboration, and we love seeing how winery associations – both formal and informal - support each other to create wins for everyone. From a collection of Oregon's Yamhill-Carlton AVA members referring business to each other to Sonoma Valley’s family-owned Little Vineyards sending tasters deeper into their community, we're designing custom HipMaps that showcase how winery partnerships can elevate the entire visitor experience. A True Community Effort When groups of wineries use HipMaps to refer business to each other, each participating winery displays their custom branded and styled HipMap prominently in their tasting room, making it very easy for guests to discover other wineries to visit. Visitors simply scan the QR code on the map, download our user-friendly app, and enter an access code specific to that map. Then… Our Interactive App Makes This Map Experience Special When guests open the HipMaps app they see their

Afternoon Brief, February 8th

Napa County Puts Hoopes Winery Leader in Witness Stand: Napa County's attorneys put Lindsay Hoopes of Hoopes Family Vineyard in the witness stand to question her about alleged winery rule violations...

Laughlin Loop Announces Holiday Edition of Wine Tastings in Northern Willamette Valley 

A December Collaboration of Eight Wineries in the Yamhill-Carlton AVA Welcomes Guests to Unforgettable Holiday Experiences in this Unique Region  Yamhill, OR (November 2, 2023) Eight wineries in the northern […]

Afternoon Brief, September 11th

NAWR Applauds First Circuit Court of Appeals’ Decision That Rhode Island’s Ban of Wine Shipments from Out-of-State Retailers Is Discriminatory: The National Association of Wine Retailers (NAWR) released the following statement from its President David Parker concerning the First Circuit Court of Appeals’ recent decision in Anvar v. Dwyer that Rhode Island’s ban on wine shipments from out-of-state retailers is discriminatory...

CJ and Elise McCollum Acquire 318-Acre Vineyard in Willamette Valley

Purchase of coveted property in Yamhill-Carlton AVA solidifies long-term vision for McCollum Heritage 91 and beyond, amplifying the goal of making world-class wines CARLTON, Ore. (Sept. 14, 2021) – Together with his wife, Elise, professional athlete and longtime wine connoisseur CJ McCollum has made a strategic move in the Willamette Valley, acquiring a 318-acre vineyard […]