Gamification And Customer Engagement It Just Works This is how I know.  I used a gamification tool to see if I could attract potential clients and to my amazement it did.  I attended the 2023 North Coast Wine Industry Expo (WIN Expo) and wanted to determine if gamification would improve customer engagement.  And through the process would they share their contact information and they did.   At trade shows vendors have a host of small tchotchkes at their booth in hopes of attracting visitors.  It’s pretty much an unwritten tradeshow standard.  Everyone knows that without a giveaway no one is coming over to see you.  And the bigger the tchotchke the more people will stop by, grab one and they may take two more for a friend.     So you gave something away but did you get anything?  At a tradeshow most of the time you get a smile and a thank you.  Well at least you may get some brand recognition.  But what if you chan

"It's a wonderful, wide world of wine in the West, and each year we host the Sunset  Wine Awards to steer you to bottles worth seeking out. We assembled a panel of judges and tasted our way through hundreds of bottles that collectively represent what's being grown, made, and poured throughout the West. You'll find the winners at the top and other notable bottles throughout. These vintages deliver what wine lovers want most: accessibility, satisfaction and, above all, deliciousness. Cheers!"  ~ Sunset Magazine, Digital Issue ___________________________________________________________________________________________ Click Here for the 2021 Sunset International Wine Competition Digital Issue See Pages 91-142 for Competition Winners

Join this Notable Group of Winning Wines with the  2021 Press Democrat North Coast Wine Challenge The Best of the Best in the North Coast The Press Democrat North Coast Wine Challenge is unlike many other wine competitions by honoring wines only produced from the California North Coast - by far one of the prestigious wine regions in the country.. The North Coast Wine Challenge offers award winning exposure in print by The Press Democrat, the North Bay Area's largest source for news and information, through on-going promotion in both print and online publications, and through extensive social media outlets. 2020 Award Winning Wines include: Best of the Best Sangiacomo Family Wine: Sonoma Coast Chardonnay 2018 “Winning the Best of the Best award allowed us to grow our customer interactions organically. We’re so grateful to have been discovered by new wine-loving fans in our region, it’s been very exciting!” Best of the Show - Rosé Rodney Strong