Join Andrew Kamphuis, President of Commerce7, for a live webinar on January 28th to learn more about Commerce7’s acquisition of WineDirect’s SaaS division. Andrew will explain what the transition means for your winery, how Commerce7 plans to support you throughout the process, and answer your questions to ensure you have a clear understanding of what to expect. Register for one of two session: 10am-11am PST 3pm-4pm PST

Afternoon Brief: Wine Sales Drying Up as Americans Turn Elsewhere

U.S. wine sales continued a multiyear decline in 2024, which experts attribute to shifting demographics, health concerns, new competition and economic forces...

American Canyon, CA – January 17, 2025 – WineDirect Fulfillment, the industry leader in direct-to-consumer (DTC) wine fulfillment, is proud to announce that it has been named Commerce7’s preferred fulfillment partner following Commerce7’s acquisition of WineDirect’s ecommerce services. This partnership marks a new era for wineries, providing the most seamless, technology-driven fulfillment solution available. At the same time, WineDirect Fulfillment is expanding its operational footprint with the opening of a brand-new, 180,000 square foot multi-channel fulfillment center in Paso Robles, California, alongside new DTC fulfillment operations in Dallas, Texas. These strategic expansions solidify WineDirect Fulfillment as the first nationwide, multi-node DTC wine fulfillment provider, ensuring wineries can deliver wine faster and more efficiently to customers across the country. “As Commerce7’s preferred fulfillment partner, we are setting a new in

Vancouver, British Columbia – January 16, 2025 – Commerce7, the leading provider of direct-to-consumer solutions for wineries, today announced that its parent company Fullsteam has signed an agreement to acquire WineDirect’s SaaS division. This acquisition strengthens Commerce7’s robust platform by integrating the expertise and resources of both companies, creating an even more innovative solution designed to support the unique needs of wineries. “The merging of Commerce7 and WineDirect is a big step for the wine industry,” said Andrew Kamphuis, President of Commerce7. “With their expertise in support, we will launch 24/7 support later this year.  The additions from their programming team will allow us to develop even faster on Commerce7.  Third party partners will have a larger base of customers to build apps and extensions for.  Overall we will continue our mission of helping wineries create exceptional customer experiences&r

Today's #winebiz news for #wineindustry professionals...  Finally, Some Good News About Smoke Taint Smoke taint is a scourge that can ruin a harvest. But as Jeff Siegel discovers, research has unlocked some answers...

Summer’s the best time to grow a fruitful wine marketing list. And since text messaging outperforms email 35-to-1, this summer is your best opportunity to grow a highly-responsive SMS list before the holiday season. That’s why we partnered with the world’s leader in compliant alcohol texting to offer an exclusive summer special: 30% OFF your first 3 months of SimpleTexting when you use coupon code WINE30 during checkout. Note: this special offer expires on June 30, 2024. With SMS plans starting @ $39/mo – and options to integrate with Commerce7 or WineDirect – SimpleTexting is the wine industry’s most affordable and reliable SMS solution. Now with 30% off and a glorious summer ahead, isn’t it time your brand profits from text marketing? Scan the QR code to start a free trial or book a demo here to see how text messaging can help your wine business thrive.

Afternoon Brief, June 10th

Warren Winiarski, Famed Napa Valley Winemaker, Dies at 95: Warren Winiarski, co-founder with his wife Barbara of the famed Stag's Leap Wine Cellars, passed away June 7, 2024, as he was preparing for his 60th harvest in the Napa Valley...
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With the recent surge in direct-to-consumer (DTC) wine commerce, the importance of beefing up online security has grown significantly. Unfortunately, ecommerce sites, hubs for processing payments and gathering personal information, attract hackers' attention. There have been several high-profile data breaches in recent years, and a concerning report even indicates that 29% of ecommerce website traffic aims at malicious activities. As hackers continually advance their techniques/methods, safeguarding your winery's website becomes increasingly critical. In this blog, we will delve into four essential online security features that your winery should know about and consider adopting to ensure the safety of your business and your customers' data.  👉 Learn the 4 Important Online Security Features to Protect Your Winery

Afternoon Brief, March 7th

Coravin and the Fight against Wine Fraud: Coravin got a mention in a story about disappearing wine this week, but it's usually on the side of the angels...

Afternoon Brief, February 26th

Napa Wine Auction Prices Plummet: Tumbling prices at a Napa trade auction are a sobering sign for the US wine industry...