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November 19, 2025
Afternoon Brief: Napa Valley Grapegrowers Announces Landmark Capital Campaign
This important project is deeply rooted in the legacy of the late Steve Moulds, past NVG President, who championed the acquisition of the Oakville property and envisioned it as a cornerstone of NVG's future...
Napa Valley GrapegrowersCome Over OctoberVineyard TeamSustainable Ag ExpoMoon Dancer WineryWine SpectatorJenny KellerLake County Winegrape CommissionNational Grape Research AllianceNew York Wine & Grape FoundationWine School of PhiladelphiaGarden State Wine Growers AssociationVik WinerySommeliers Association of IndiaGreat Wine CapitalsJessica GlosierClif Family Winery & FarmGiacomo BartolommeiMontalcinoPeter Van de ReepL'ABattoirFrançois-Michel AlbrechtVineyard RoboticsTaylor Prime Labels & PackagingM.A. SilvaVinoDraftInnoVintWineSpotGlobal PackageVA Filtration USAFreeman Vineyard & WinerySilverhand Estate
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September 24, 2025
Wine club flexibility drives retention — but for many wineries, giving members the freedom to change wines before a shipment often comes at the cost of time, stress, and manual work. In our recent interviews with DTC managers at small and mid-sized wineries, one recurring challenge stood out: “I get a ton of those emails — people asking to change wines before their club ships.” While it sounds simple, the process is often time-sensitive, rule-bound, and surprisingly manual. Let’s break down why these requests are so challenging — and how WineSpot’s new Commerce7-powered workflow makes the entire experience smoother for both staff and members. The Real Problem: Endless Swap Requests Wine swap requests typically start arriving right after the pre-shipment email goes out — about two weeks before billing. Customers reply via email, call the tasting room, or send text messages, asking to substitute wines in their upcoming releas
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Afternoon Brief, September 11
Proposed Winery Assessment Fee in Lodi District Takes Step Forward: The San Joaquin County Board Supervisors has voted to allow the Lodi Winegrape Commission and consulting firm Civitas to speak with the cities of Elk Grove and Galt and consider forming a Lodi Winery Business Improvement District...
Vineyard TeamNapa Valley VintnersSonoma County VintnersCalifornia Association of Winegrape GrowersJackson Family WinesWine Business InstituteWinegrowers of Dry Creek ValleyCIATTI Global Wine & Grape BrokersVinitaly USAFrederick Wildman & SonsBernardus WineryAlma Rosa WineryWineSpotBucher Vaslin North AmericaWine Technology IncorporatedHipMapsDr. Konstantin Frank WineryAperture CellarsCodornÃu
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September 10, 2025
In today’s wine industry, tasting room reservations are not just operational tools — they are strategic levers. According to the 2025 SVB State of the Wine Industry Report, tasting room visitation remains one of the most powerful drivers of Wine Club acquisition and the second-largest contributor to direct-to-consumer (DTC) revenue, following wine sales themselves. Yet, as consumer visitation patterns evolve, how wineries manage reservations — whether through third-party platforms or built-in tools — has become a critical decision. The right choice can impact everything from guest satisfaction and Wine Club conversion to brand control and long-term revenue growth. Let’s explore the two primary approaches wineries use today: • External reservation platforms (e.g., Tock) • Built-in reservation flows on the winery’s own website External Reservation Systems: Convenience with Constraints
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Afternoon Brief: Questions Raised over Napa Fire
The Pickett Fire is still burning in northern Napa County, but even before it is fully extinguished, there is some intrigue about how it may have started...
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Afternoon Brief: August Marks Family Winemakers Month: 35 Years of Advocating for Family-Owned Wineries
Statewide campaign urges support for independent wineries amid shifting consumer trends and economic headwinds...
Family Winemakers of CaliforniaKathleen WillcoxVisit FairfieldVineyard 29Travel PasoWillamette Valley VineyardsSpottswoode EstateDr. Konstantin Frank WineryNew Zealand WineWISESaini VineyardsConnor BockmanBundschu Co.Madison ShawOpus One WineryMercedes Garcia RupérezBodegas MontecilloMcFinn TechnologiesEnolyticsQuality Wine BarrelsWineSpotCommerce7RedChirpBaldacci Family VineyardsLucidWild EstateSokol Blosser WineryGnarly Head WinesBeverage Trade Network
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July 30, 2025
At WineSpot, we set out to solve the customer service challenges that winery teams face every day — especially during wine club season. ⏳ Wine swap requests 📦 “Where’s my shipment?” emails 🚫 Last-minute address changes or cancellations 📞 Voicemail overload These moments create stress for lean teams and often delay service for your best customers. That’s why we started by building deep integrations with two platforms that are already powering the modern DTC winery: 🍇 Commerce7: Flexible, Open, Built for Action Commerce7 is one of the most advanced and winery-friendly platforms in the industry — and we love working with it. Thanks to its clean API and real-time data access, WineSpot can do more than just reply to questions. It can act — instantly and accurately. From wine club edits to tracking shipments, WineSpot executes tasks directly in your Commerce7 environment, following your rules and preferences. ✅ No ticketing sys
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Afternoon Brief: Vineyard Workers Celebrated and Arrested
In the same week that Napa Valley Grapegrowers gathered to celebrate their 50th anniversary as an organization, ICE arrested farmworkers in another wine region on California's Central Coast...
Napa Valley GrapegrowersDr. Markus KellerAmerican Society for Enology & ViticultureASEV National ConferenceMedlock Ames WineryRISE Climate & Wine SymposiumSouthern Glazer's Wine & SpiritsMajor Brands Inc.Korbel California ChampagneHenkell FreixenetSunset International Wine CompetitionDuckhorn PortfolioParaduxxRector Creek VineyardJo ArmstrongHope Family WinesInnoVintVinarchyWillamette Valley VineyardsDichotomy VineyardsLallemand OenologyClay MauritsonMauritson WineryApril DasticPope Valley WineryWineSpotPeregrine Mobile BottlingATPGroupVerdiBarton & Guestier
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April 22, 2025
Event Type: Webinar
Date: 5/8/2025
Wineries are overwhelmed with emails, voicemails, and repetitive customer questions — especially during wine club season. Most don’t have a dedicated support team, and existing tools weren’t built for this kind of workload. In this session, we’ll introduce WineSpot, an AI-powered customer support solution designed specifically for wineries. You’ll see how it helps small teams automate up to 60% of incoming inquiries — from order questions to wine club updates — without sacrificing the personal touch. We’ll cover: What today’s customers expect when they reach out Where traditional tools fall short (and cost wineries time and members) How WineSpot works and what it can handle on its own What kind of results wineries can expect How to join our early access program for free This is a casual, 30-minute prerecorded session, with live Q&A in the chat throughout. May 8 @ 11:00 am Register Now Speaker Eugene Bazhutov, CEO & Founder
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