Ever wondered what turns a simple wine bottle into a tactile, timeless piece of art? At Bergin, glass etching isn’t just decoration - it’s storytelling in glass. In our recent article, we explore the art and impact of glass etching for wine bottles - a technique that transforms packaging into a tactile, permanent expression of your brand.  From intricate vineyard illustrations to winemaker signatures and limited-edition art series, etched bottles offer:  Elevated texture and visual depth Distinct shelf presence A keepsake-worthy finish Whether you’re launching a reserve label, a wine club exclusive, or a commemorative vintage, etching creates a lasting impression that customers won’t forget.  READ ON  to see how handcrafted etching can transform your next vintage into a piece of art.  Website: www.berginglass.com Instagram | Facebook | LinkedIn ABOUT BERGIN What began as an artisanal etching and painting studio in

Sacramento, we’re coming! We’re heading to the Unified Wine & Grape Symposium, and we couldn’t be more excited to connect with you in person. From January 28–29, we’ll be showcasing how thoughtful packaging can elevate a brand - from shelf to table. Whether you’re exploring a refresh or building something entirely new, our team will be there to talk through ideas, answer questions, and share what’s possible when design and craftsmanship come together. Stop by booth #807 to experience our packaging solutions up close, including: • Screen printing & etching techniques that add depth and distinction • Design-driven innovation built to support your brand story • Live painting on bottles, happening on the show floor - art in motion you won’t want to miss! If you’re attending the show, make sure to swing by and say hello. We’d love to meet you, swap ideas, and talk about what’s next for your brand. See

If you love the look of a classic paper wine label — soft, tactile, warm in your hands — but wish bottles could weather shipping, moisture, ice, and handling without cracking, smudging, or peeling, you’ll want to see how that “paper look” is being reimagined. At Bergin Screen Printing and Etching we’ve found a way. B screen printing directly onto glass, we recreate the matte, textured elegance of paper but make it hold up through the journey from cellar to table.  It’s more than just practicality. By layering inks and textures directly on glass, we build design freedom and durability into the bottle. Details stay sharp, colors stay true, and the experience remains craft‑driven and refined. Whether your brand leans traditional or modern, relies on subtlety or seeks shelf‑presence, this approach offers both aesthetic comfort and functional strength.  Imagine wine bottles that feel familiar as old‑world labels but perform like modern

Selecting the right decoration method for your wine bottles shapes how your brand appears on the shelf and in customers’ hands. Both screen printing and etching transform glass into a canvas that communicates your winery’s story, yet each technique delivers distinct visual results, durability characteristics, and production requirements. Understanding these differences helps you match method to purpose, whether you’re bringing an approachable everyday wine to market or marking a milestone with a one-of-a-kind bottling. In our recent article, we break down the key differences between screen printing and etching to help you choose the decoration style that best fits your brand. What we cover: Appearance and Branding Capabilities – How each technique looks and feels Durability and Surface Longevity – How each decoration method holds up over time Cost and Production Requirements – Scaling vs. artisan approaches Brand positioning – Match

Over thirty-five years of crafting wine bottle labels in Napa Valley has taught us something essential: wine packaging trends aren’t just about following fashion – they’re about understanding how design psychology translates into purchasing decisions. When a winery invests in thoughtful packaging, they’re not just decorating bottles; they’re building brand equity that drives measurable sales growth. If you’re looking for insight into where packaging is headed and how it shapes the customer experience, we invite you to read along. Here’s a glimpse of what we cover: Why Wine Packaging Design Drives Sales for Wineries – How packaging functions as a silent sales team and the shift from shelf appeal to brand storytelling. How Packaging Impacts First-Time vs. Repeat Purchases – What captures new buyers’ attention and keeps loyal customers coming back. Segmenting Wine Consumers by Packaging Preferences – What different dem

Sustainability isn’t just influencing how wine is made. It’s transforming how it’s packaged, shipped, and shared. From lighter bottles to foil-free designs, eco-conscious packaging has become more than an environmental choice - it’s a smart business strategy. Discover how wineries are transforming their packaging practices to meet new consumer expectations and regulatory realities, and how Bergin is helping them do it. In this article, you’ll learn: What’s driving the shift: Why sustainability has become essential for California wineries and how regulations, supply chain challenges, and consumer values are reshaping the industry. The new wine buyer mindset: How Millennial and Gen Z consumers are influencing packaging trends - and why they’re willing to pay more for eco-friendly bottles. Trends redefining the bottle: From lightweight recycled glass to minimalist label design and foil-free branding, explore innovations that blend sustainabil

At Bergin, our work on the Menagerie Cellars series - Shadow of Jaguars, Conspiracy of Lemurs, and Parade of Elephants - goes far beyond decoration. Each label is a vessel for storytelling, designed to spotlight endangered wildlife and spark a deeper connection between the consumer and conservation efforts. Decorating for Impact Creative Intent: The artwork captures the essence of each species - not just in appearance, but in movement and spirit. Emotional Connection: Patrons aren't just purchasing a bottle; they're supporting endangered wildlife. The label becomes a conversation piece, influencing both awareness and action. Applying our Screen Printing & Etching Expertise Our team had the privilege of both screen printing and etching these intricate designs for Menagerie Cellars, capturing the delicate details that embody the beauty of each animal. Screen Printing Transformed intricate illustrations into vibrant inks layered precisely on glass. Techniques lik

Rivercap, part of the Crealis Group, and a key player in the field of over-capping for wine and spirits industries, unveils its latest innovation: the “Virtuo” capsule. Made from pure tin 100% recycled, this new capsule embodies a subtle balance between aesthetics and environmental commitment, marking a step towards more sustainable packaging. An Innovation That Combines Both Luxury and Responsibility The name “Virtuo” takes its origin from “Virtuoso”, referring to excellence in craftsmanship, irreproachable ethics and perfect harmony between aesthetics and sustainability. Created in a single piece from recycled tin ingots of the highest purity, this single-material capsule offers unique personalization possibilities, identical to all tin capsules, thanks to embossing and debossing techniques and top-of-the-range finishes. With its depth of color and remarkable tactile qualities, “Virtuo” enhances every bottle, while meeting the durabilit

The Saxco family hopes you had a fantastic holiday filled with laughter, excellent food, and wine that continues through the end of the year. May Santa Claus bring you everything on your list and more. The whole industry is tentatively hopeful for solid holiday sales, yet there is a shadow of concern due to the potential imposition of tariffs in 2025. This looming threat could affect imported wines and essential materials such as bottles and boxes and possibly prompt retaliatory tariffs. For wine packaging, the threat of 25% tariffs on Mexico and Canada, as well as the potential 10% China tariff increase, could result in substantial increases in goods costs and demand for US glass manufacturing. We are already seeing an increase in the tightening of demand for domestic glass, increasing its lead time. We recommend you speak with your partners and know where they source your packaging goods in anticipation for any future changes in duties. While most things are stable, gas prices have

ESSENTIELLE by Amcor Capsules is the first aluminium/paper plastic-free foil. Composed of 66% aluminium and 32% paper, this new innovative product is dedicated to the sparkling wine industry.