Organization Waters Edge is an independently owned winery based on a proven urban winery franchise model. There are dozens of franchise locations around the U.S. with owners who are passionate about bringing wine culture to their communities. Each Waters Edge Winery & Bistro location combines the very best of a winery and wine bar in one versatile model that can be located anywhere, regardless of topography or agricultural factors. You can view their website here. Challenges Waters Edge Winery used to get their labels the traditional way—design the label, order the required quantities, and then wait for 4-5 weeks. Through this process, Waters Edge found they were losing opportunities and wasting time and money on their labels. Minimums and bulk price breaks meant they had to choose between buying more than necessary or paying more per label Once the label is printed, the information is all but set in stone. If information changed, a whole new order was required. The w

Afternoon Brief, December 29th

Bob Benziger, Former Partner and Hospitality Director at Benziger Family Winery, Remembered as Kind, Genuine: Robert “Bob” Benziger, former partner and hospitality director at Benziger Family Winery in Glen Ellen, died Friday, Dec. 23 after suffering a heart attack at home. He was 70 years old...

Afternoon Brief, January 27th

Wine Bottle Shortage Is a Myth Says Glass Packaging Institute President: In his remarks and presentation to the press DeFife stated that: “A glass shortage is not an accurate description of the current state of the market. We understand some end-market customers may have issues with getting bottle stock, but that is not a “glass shortage.”...