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Marketplace Roundup: March 2026 Edition
2025 Dry Creek Valley — Cabernet Sauvignon This excellent bulk wine listing features over 8,600 gal. of 2025 Dry Creek Valley Cabernet Sauvignon from Lytton Manor Vineyard, a site known for its certified organic farming and deep-rooted commitment to sustainable viticulture. Grown in one of Sonoma County’s most sought-after Cabernet regions, this offering reflects the balance, structure, and varietal purity that Dry Creek Valley is known for — delivering fruit well-suited for premium standalone bottlings or strategic blending programs. Backed by a long-standing reputation for quality and consistency, Lytton Manor Vineyard provides both pedigree and transparency, with direct access to availability details and grower insights through the listing. Whether you’re sourcing fruit for your core program or exploring new vineyard partnerships for the future, this is an opportunity to secure Cabernet Sauvignon from a trusted and proven source: View Listing Good Wine
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The Rise of Cultural Meh: How Brands Can Speak to an Emotionally Exhausted Consumer
I spend an embarrassing amount of time every January reading year-end recaps, trend reports, and “culture in review” pieces. It’s part professional habit, part curiosity, part doomscrolling with a notebook. But as I started flipping through 2025 retrospectives, something felt… off. Not alarming. Not exciting. Just oddly muted. Nothing was shouting. Nothing felt particularly sharp. Even the topics that usually come with big opinions seemed softened, neutralized, turned down a few notches. So I pulled the thread. And the more I looked, the more I began noticing the same quiet signals emerging in places that had no connection to each other: design trends, language, social behavior, media content, fashion, and even travel preferences. Different industries. Different audiences. Same emotional temperature. Meh. Which led me to a question I couldn’t shake: Is this increasing indecisiveness a new form of rebellion? A sign of boredom? Or are we just culturall
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300 Episodes of Sustainable Winegrowing: A Look Behind the Mic
When we launched the Sustainable Winegrowing Podcast in 2016, we weren’t sure where it would go. Now, 300 episodes later, it’s become a go-to resource for growers, researchers, educators, and wine industry professionals dedicated to sustainability. To mark this milestone, we flipped the mic around and interviewed our host, Craig Macmillan, PhD — long-time vineyard and winery professional, educator, and now podcasting veteran — to reflect on some favorite episodes, meaningful moments, and what’s ahead. From Zoom Recordings to Global Reach Craig began hosting when the podcast was just an idea sparked by the Vineyard Team’s goal to make sustainable winegrowing knowledge more accessible. “I wasn't a podcast listener at all,” Craig admits. “But I said sure, why not? Let's try it.” Since then, the show has featured scientists, growers, and innovators from all over the world, creating a ripple effect of conversations and c
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2025 Was a Lot. Here's the Good Stuff.
What Didn't Kill Us  Made Us Stronger (We Think) About 2025…  We've heard it from colleagues and customers, and we'll say it ourselves: 2025 was a rough one. But we kept moving. So did you. Here's what worked last year and what's still working. Product of the Year: Mori MFV Trailers This year we helped grape processors minimize over-handling, and work with machine harvesting—not against it. Mori's MFV trailers take grapes mobile, and turn anywhere into a crush pad with a tilting frame and vibrating exit tray that can directly feed a destemmer, sorter, or elevator. Read more here. Processing Essentials: Webcast Series A Free Learning Resource All About Equipment Management for Beverage Producers Practical tips, zero filler: the Processing Essentials webcast series is built for busy teams who want to learn fast. The 3rd Thursday of Each Month (Skipping July-August). Register here. Bulk Buying Is In! We're offering low costs on
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C7 Bottled: What 22 Million Transactions Told Us About 2025
If we had to sum up the year in one word, it would be resilience. The data reveals a shift in where revenue came from this year, and who was willing to spend. But when you look past the top-line numbers, three distinct signals emerge: The Tasting Room is the Volume Driver: In a shifting landscape, the in-person experience captured 35% of total market share. Your physical space is working harder than ever to convert foot traffic into transaction volume. The Club is the Value Driver: While guests tightened their belts (POS average order value $97), average club order value climbed to $257. Your members aren't just loyal; they are the only group increasing their average spend.  Choice Creates Loyalty: With net club growth down industry-wide (-8.3%), retention is the priority for 2026. The good news? Clubs that offer "User Choice" are seeing average member tenure extend to over 3 years (1,159 days). Read the full breakdown on LinkedIn This is just the first sip. Make su
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Unlocking Flavor in Sparkling Wine: Join ATPGroup for a Trial Tasting at WIN Expo
Sparkling wine is one of the most expressive and technically demanding wine styles. Its character begins with the grape variety, the vineyard, and the production method, but the final sensory signature depends heavily on yeast. Yeast acts as the invisible winemaker, shaping aroma, flavor, texture, and bubble structure throughout both primary and secondary fermentations. Different strains of Saccharomyces cerevisiae behave very differently under the challenging conditions of sparkling wine production. Low pH, increasing alcohol, and high pressure create an environment where only the right strains thrive. Equally important, each strain varies in its ability to create and release the flavor compounds that drive complexity and define style. When secondary fermentation takes place in the bottle and is followed by proper riddling, the yeast has an even greater influence on the final profile. To help winemakers better understand the impact of yeast selection, ATPGroup conducted a focused tria
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What Drives Winery Health in 2026? The Data Behind Your Winery's Financial, Operational & Cultural Success
Winery health isn’t defined by one metric. It’s a reflection of how well a winery performs across three key dimensions: financial resilience, operational excellence, and cultural strength. Every year, InnoVint surveys hundreds of winery professionals to understand what truly drives a healthy winery. In the 2025 State of Winery Health Report, our statistical analysis confirmed that all three dimensions matter, but financial performance stands out as the clearest signal of overall business health. Profitability, sales growth, and pricing confidence consistently separate the strongest wineries from those struggling to keep pace. But the story doesn’t end there. Operational practices, technology adoption, and team culture all play vital roles in supporting long-term success. What Does “Winery Health” Mean in 2025? At its core, winery health represents a winery’s ability to stay profitable, efficient, and resilient — even as the industry faces
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