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This February, wine club members of nearly 30 wine brands across four California counties and Michigan State can claim two complimentary tastings at any other participating club’s tasting room. Why? Because these tasting rooms have joined ReSIProcal February! Participating tasting rooms’ wines are made with SIP Certified® sustainable grapes, cultivated by sustainable farming practices that show care for the people and the planet. ReSIProcal February is a way to connect these like-minded brands and spread awareness of their good work. Participating locations include Baileyana Winery, Cambria Winery, Castoro Cellars, Niner Wine Estates, Vina Robles, Foxen Vineyard, McIntyre Tasting Studio, Shady Lane Cellars, and many others. Wondering if you’re a member of a participating wine club and can claim these complimentary tastings? Visit the ReSIProcal February event page at https://sipcertified.org/resiprocal2024 to see a list of all participating brands. Tasters have
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October 20, 2023

180: Social Responsibility at Vina Robles, Marketing Tip Monday While telling your sustainable story serves a practical purpose in educating consumers about the real-world impact of your sustainable practices, it also goes deeper than that: it builds meaningful emotional connections. Welcome to Marketing Tip Monday with SIP Certified. We know customers are looking for wines labeled as sustainable. While our longer-form episodes help you learn about the latest science and research for the wine industry, these twice-monthly micro podcasts will help you share your dedication to sustainable winegrowing so you can show your customers that you share their values. The brand-new Sustainable Story worksheet is a simple yet powerful free tool that helps you tell your own personal sustainable message. Simply download the worksheet linked in the show notes, complete it with your whole team, and keep following along with this podcast series to learn how to incorporate your story into every aspect
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June 14, 2022

2022 Sunset International Wine Competition Awards Best of the Best and Best Red Wine to Wapato Point Cellars’ 2018 Cabernet Franc Santa Rosa, Calif., — June 14, 2022—Boasting a record number of entries, the 2022 Sunset International Wine Competition awarded Best of the Best and Best Red Wine to a Cabernet Franc from Wapato Point Cellars (Manson, Wash.). Judges raved: “Beautiful oak”; “Blackberry”; “Righteous herbal”; “Focused.” This is the first time a Washington State wine has taken top prize at this prestigious competition. “It was unexpected but well deserved,” says Debra Del Fiorentino, founder and president of Wine Competitions Management & Productions. “We had some really great wines in the final sweepstakes rounds, and Wapato Point Cellars swoops in and takes it all. Results like this are why competitions are so valuable.” To win Best of Show Red Wine, the Wapato Point Cab Franc ha
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