Test Flexible Winery Storage, Ready to Deploy Now available: Refrigerated Storage Containers — a flexible cold storage solution for wineries needing additional temperature-controlled space for wine, grapes, barrels, case goods, or harvest overflow. This listing includes two 45' refrigerated containers with installed storage racks, offering immediate utility for wineries preparing for increased seasonal storage demands. As wineries move deeper into the growing season, cold storage becomes increasingly important for maintaining product quality, stabilizing inventory, and managing harvest logistics. Refrigerated containers provide a scalable solution that can support everything from fruit handling to finished wine storage. Modern reefer containers are designed for reliable temperature-controlled environments across a wide operating range. View Listing The WIN Marketplace is built to connect buyers and sellers across the wine industry, and equipment listings like these Refrigerated Storag

Flexible Winery Storage, Ready to Deploy Now available: Refrigerated Storage Containers — a flexible cold storage solution for wineries needing additional temperature-controlled space for wine, grapes, barrels, case goods, or harvest overflow. This listing includes two 45' refrigerated containers with installed storage racks, offering immediate utility for wineries preparing for increased seasonal storage demands. As wineries move deeper into the growing season, cold storage becomes increasingly important for maintaining product quality, stabilizing inventory, and managing harvest logistics. Refrigerated containers provide a scalable solution that can support everything from fruit handling to finished wine storage. Modern reefer containers are designed for reliable temperature-controlled environments across a wide operating range. View Listing The WIN Marketplace is built to connect buyers and sellers across the wine industry, and equipment listings like these Refrigerated Storage Co

Russian River Pinot — Secure It Early Now available: Russian River Valley Pinot Noir grapes — a sought-after opportunity to source fruit from one of California’s most iconic cool-climate regions. Russian River Valley is known for its morning fog, coastal influence, and extended growing season, allowing Pinot Noir to develop vibrant red fruit, natural acidity, and layered complexity. It’s a region that consistently delivers wines with both elegance and depth — highly valued in premium Pinot programs. As wineries move deeper into vineyard sourcing for the upcoming harvest, listings like this offer a timely chance to secure fruit from a proven AVA before availability tightens. View Listing The WIN Marketplace is built to connect buyers and sellers across the wine industry, and vineyard listings like these Russian River Valley Pinot Noir grapes highlight how the platform helps wineries secure fruit from highly regarded growing regions. Known for its cool-climate conditions and consistent

Hillside Cabernet Franc, Elevated Now available: Premium Cabernet Franc grapes from the Crystal Springs AVA in Napa Valley — a rare opportunity to source fruit from one of the region’s newest and most distinctive hillside appellations. Crystal Springs is defined by its rugged volcanic soils, steep slopes, and elevations reaching up to 1,400 feet , creating ideal conditions for producing fruit with intensity, structure, and layered aromatics . Cabernet Franc thrives in this environment, developing deep color, expressive aromatics, and a balance of ripe fruit and mineral character that makes it highly desirable for both blending and premium standalone wines. With vineyard sourcing decisions actively underway, listings like this offer wineries the chance to secure distinctive, site-driven fruit early and build future vintages around emerging Napa terroir.

Heritage Vineyard. Proven Fruit. Now available: Robert Young fruit — an opportunity to source grapes from one of Sonoma County’s most respected and historic vineyard families. The Robert Young name is closely tied to quality, consistency, and vineyard stewardship, with a long-standing reputation for producing fruit that has supported premium wines for decades. For wineries looking to align with a trusted vineyard source, opportunities like this don’t come around lightly. As vineyard sourcing decisions continue to take shape, listings like this offer a chance to secure pedigree fruit early and build future vintages around proven vineyard performance. View Listing The WIN Marketplace is built to connect buyers and sellers across the wine industry, and listings like this highlight how the platform helps wineries secure grapes from trusted, well-established vineyard sources. With a reputation for quality and consistency, fruit from recognized vineyard families offers winemakers a strong f

Fresh Whites for Warmer Days    Now available: 2023 Columbia Valley Sauvignon Blanc — a fresh, versatile bulk wine option for wineries refining white wine programs and planning upcoming releases. Columbia Valley’s climate of warm days and cool nights supports slow, even ripening while preserving natural acidity, resulting in wines with bright fruit character and crisp balance. This makes Sauvignon Blanc a strong fit for both standalone bottlings and blending applications. View Listing The WIN Marketplace is built to connect buyers and sellers across the wine industry, and listings like this 2023 Columbia Valley Sauvignon Blanc highlight how the platform helps wineries efficiently source quality wines from trusted producers. With its bright acidity, fresh fruit profile, and versatility, Sauvignon Blanc is a valuable option for both blending and standalone programs as wineries refine their white wine portfolios. If you have bulk wine available, now is an ideal ti

Everything You Need for a Bordeaux Blend     Now available: Alexander Valley Bordeaux varietals — a rare opportunity to source all five Noble Bordeaux grapes from a single vineyard offering. This listing provides a true one-stop solution for wineries building out a complete Meritage or Bordeaux-style program, with fruit from one of Sonoma County’s most established Cabernet-growing regions. Alexander Valley is known for its warm days, cool nights, and consistent ripening conditions, producing Bordeaux varietals with structure, depth, and balance — ideal for both blending and standalone wines. As wineries move deeper into vineyard sourcing for the upcoming harvest, listings like this offer a valuable opportunity to evaluate fruit and secure tonnage early. View Listing The WIN Marketplace is built to connect buyers and sellers across the wine industry, and vineyard listings like these Alexander Valley Bordeaux grapes highlight how the platform helps win

What if compliance and shipping just… worked? Activ8 Commerce has launched a new Vinoshipper integration, designed to eliminate the complexity of compliance and make direct-to-consumer shipping seamless across every sales channel. Built in direct response to customer demand, this integration connects Activ8 Commerce with Vinoshipper—a trusted compliance-first platform used by wineries, distilleries, cideries, and meaderies since 2006 to navigate the ever-changing regulatory landscape. What this means for producers No new systems. No workarounds. No extra steps. With the Activ8 + Vinoshipper integration: Orders from POS, club, wholesale, Shopify, and allocations are automatically checked for compliance Orders that don’t meet compliance requirements are stopped before they process Teams continue working exactly as they do today—no retraining, no disruption Shipping and compliance are handled seamlessly in the background All it takes is selecting the “V

SIP Certified is stepping into 2026 with a refreshed brand and redesigned website aimed at making sustainably produced wines easier for consumers to recognize and find. The updated visual identity and digital experience strengthen the connection between certified winegrowers and today’s sustainability-minded wine buyers—while maintaining the independent, science-based standards that have defined the program for decades. Research shows that 64% of consumers rank environmental sustainability as a top buying factor. As interest in responsible farming and “better-for-you” products continues to grow, wine buyers are paying closer attention to how their wine is produced. “Buyers are looking more closely at how their wine is grown and produced,” said Beth Vukmanic, Executive Director of Vineyard Team, the parent organization of SIP Certified. “SIP Certified has always represented accountability and science-backed standards. This update ensures that c

The word “brand” is notoriously difficult to define in marketing. If we were talking about a ranch brand—the kind seared onto livestock to signify ownership—that’s easy to understand. But in marketing, a brand is not a physical thing. It’s a symbolic construct. It’s not the label on the bottle or the winery’s logo or even the product itself. Rather, it’s the entire perception a consumer holds in their mind about your company, your wine, your people, and everything you collectively represent. A brand is a conceptual identity that differentiates you from your competitors. It can be shaped by your name, your origin story, the design of your label, the personalities involved in your winery, your tasting room experience, your packaging, your email tone, your partnerships, or even how you respond to a customer complaint. All these elements come together to form the intangible yet powerful idea of your brand. It is, quite literally, eve