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Join Vineyard Team and Paso Robles Wine Country Alliance for a focused half-day 2026 Industry Update designed to help you navigate what’s happening now—and what’s coming next! Hear directly from industry experts as they break down the trends, risks, and opportunities shaping grape growing in 2026. 📅 Wednesday, May 20 | 9:00 am-12:00 pm; tickets include lunch from 12:00-1:00 pm ➡️ at Springhill Suites in Atascadero 🎟️ Reserve your spot* >>> https://secure.qgiv.com/for/2026tailgatesevents/event/2026-industry-update/ --- Event sessions include: 📊Grape Market Update & Industry Outlook Get clarity on what’s happening in the grape market and what it means for your operation: - Key trends shaping pricing and demand - Vineyard removals and supply outlook - What to expect in the next 12+ months Speakers: Audra Cooper & Eddie Urman (Turrentine Brokerage) --- 💰 Grants & Funding Opportunities Panel Learn how to access and successfully use available funding: - Where to
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February 7, 2025

The 2024 vintage presented unique challenges and opportunities for growers and wineries across California. As we navigate shifting market dynamics, weather patterns, and evolving consumer trends, staying informed is more important than ever. That’s why Turrentine Brokerage is excited to participate in the upcoming Paso Robles Wine Country Alliance (PRWCA) Vit Tech Seminar: 2024 Vintage Recap & Lessons for the Future, taking place in February 2025. Audra Cooper, Director of Grape Brokerage / Partner of Turrentine Brokerage will provide a review of the 2024 vintage and current market, then will moderate a panel discussion that covers multiple perspectives of the 2024 vintage, its impact on the wine and bulk market, as well as predictions for the future. Panelists include: Ben Taylor, Grower Relations Central Coast Region for Cakebread Cellars / Bezel Wines Edward Kronfli, President and CEO of Vine Shepherd Vineyard Management Matt Merrill, General Manager at Mesa Vineyard
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