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Logo Best Practices
Logos are a visual symbol used to represent your brand, often a relatively simple graphic but don’t underestimate its importance. We are sharing our best practices for logo usage to preserve this important piece of brand recognition. LOGO FILE TYPES There are multiple file types used for logos, each with their own benefits and ideal uses. Selecting the file type that best matches the application will ensure your logo is looking its best. At Town Hall Brands we work with logos in three formats: JPEG, PNG and Vector JPEG is the image file extension that you may be most familiar with as it is commonly used for photographs. The benefits of this file type are compressed files that load quickly with web applications. The drawback when using a JPEG logo is the solid background, when placed over a photo or colorful background a JPEG logo will have a white background preventing the logo from integrating with the larger design. When to use: website and digital formats where small or comp
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Verdi Raises $6.5M to Bring Automation to Aging Farm Infrastructure
Verdi’s Block Controller retrofits onto existing infrastructure with no trenching or rewiring required. Vancouver, Canada – Verdi, the company making irrigation automation accessible to every farm, today announced it has raised $6.5 million CAD ($4.7 million USD) in its latest oversubscribed seed round, bringing total funding to $9.5 million. The round was led by SVG Ventures, with participation from NEC, Ponderosa Ventures (a member of Galvanize Climate Solutions’ platform), Elemental Impact, GenomeBC, One Small Planet, Waterpoint Lane, Dangerous Ventures, VentureUs, Echo River Capital, Cyan Ventures, Jetstream, and Baker Hall Capital. The funding follows a breakout year for Verdi, which now powers irrigation automation for some of the world’s largest food and beverage brands on more than 5,000 acres of farmland in North America. Agriculture producers have been drawn to its ability to retrofit to existing infrastructure and deliver immediate results.
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Social Media Guide for Wineries: Tips & Trends for 2024
Social media for wineries, a crucial aspect of marketing, can be challenging for many small to medium-sized businesses. Often, the responsibility for managing social media and other marketing efforts is shared among employees who juggle multiple roles within the winery or are outsourced to external agencies. This guide aims to simplify social media strategies, providing actionable insights and tips for achieving success in 2024. 1. Engage Your Audience and Build a Social Media Community Your social media platforms should feel like a welcoming place for wine enthusiasts. A strong online community enhances brand loyalty and transforms casual followers into brand loyalists. Regularly interacting with your audience–through responding to comments, engaging with similar accounts, and hosting live events and behind-the-scenes content–should be a cornerstone of your social media strategy. Being engaged in the social media world doesn’t have to take up all of your time, but i
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Home to thousands of winemakers who produce 80 percent of the wine in the U.S., California vineyards also yield their share of unscrupulous employers who profit by taking advantage of migrant and seasonal farmworkers as the harvest season approaches...

Violations of federal programs for migrant, seasonal workers found June 1st – SAN FRANCISCO – Home to thousands of winemakers who produce 80 percent of the wine in the U.S., […]

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The U.S. Department of Labor recovered $54,935 in lost wages for 14 farmworkers after an investigation found that a California grape grower gave workers employed under the H-2A agricultural worker program more hours and better wages than those provided to U.S. workers, in violation of federal law...

Investigation recovers $54K in lost wages for 14 affected workers in Sonoma County October 18th SONOMA, CA The U.S. Department of Labor recovered $54,935 in lost wages for []

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Learn more about BevPath today!

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In 2000, Alameda County voters approved the Save Agriculture and Open Space Lands Initiative (Measure D)...

To Help Local Agriculture and Recreation, the Alameda County Board of Supervisors Vote to Place Amendments to Measure D on November 2022 Ballot. Modest Changes to Existing Laws Would Expand […]

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Today, Responsibility.org announced Southern Glazer’s Wine & Spirits, has joined the national organization’s growing list of Corporate Partner Members...

Collaboration Will Help Promote Underage Drinking Prevention, Alcohol Responsibility Programming June 22nd – Arlington, Va. — Today, Responsibility.org announced Southern Glazer’s Wine & Spirits, has joined the national organization’s growing list of Corporate […]

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Villapudua Authors Bill to Legalize the Use of Personal Wine Containers 
Legislation seeks parity, reduction in consumer waste  January 19 – SACRAMENTO – Assemblymember Carlos Villapudua (D-Stockton) recently introduced Assembly Bill 239,  which would allow licensed winegrowers to fill their customers personal, refillable wine containers at wineries  and tasting rooms.  “Taking this next step will help to expand business opportunities for family wineries, reduce consumer waste,  […] The post Villapudua Authors Bill to Legalize the Use of Personal Wine Containers  appeared first on Wine Industry Advisor. Url:https://wineindustryadvisor.com/2021/01/19/villapudua-authors-bill-legalize-personal-wine-containers?utm_source=rss&utm_medium=rss&utm_campaign=villapudua-authors-bill-legalize-personal-wine-containers Published Date:Tue, 19 Jan 2021 19:36:54 +0000 
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