How Wineries Can Use Simple SEO To Get More Tasting Room Traffic You need more people in your tasting room. You don’t have more money to spend on ads, and they’re not working as well as they used to anyway. You would like to get more traffic from searches on Google, but you’ve been told that SEO is all about writing tons of content and posting tons of social, and you don’t have the time and resources to do that.  You’re stuck and you’re frustrated. What can you do? We recently helped a Willamette Valley winery tackle exactly this challenge. With some simple but highly-effective tactics, we brought them from nearly zero visibility on local searches to 100% visibility and top rankings in only 90 days. The approach we used could work for nearly any winery looking to get noticed without generating tons of content or rebuilding their website. This is the EXACT checklist that we used. What You Can Do (With ZERO SEO Skills) 1. Tidy Up the Ba

Introduction: From Search to Suggestion Wine consumers aren’t just Googling anymore — they’re asking AI assistants like ChatGPT, Google Gemini, Perplexity, and Grok where to go, what to drink, and who to trust. If your winery’s online presence isn’t optimized for these new tools, you’re already behind. That’s where AIO (Artificial Intelligence Optimization) comes in. This guide is a step-by-step roadmap to get your winery ready to be recommended in AI-driven results, and how Corksy Insights can help. What is AIO, and Why Should Wineries Care? AIO (Artificial Intelligence Optimization) is about making your winery's online presence easy for AI agents to understand, trust, and recommend. Unlike traditional SEO, AIO focuses on the signals that AI tools use to generate answers, not just search results. Local SEO vs Local AIO at a Glance: Local SEO Local AIO Goal Rank on Google/Search engines Be recommended by AI assistants Tools Google Busi

Every month, 165,000+ people search for “winery near me.” If your winery isn’t showing up, you could be missing out on visitors and sales. We recently hosted a webinar with Connor from Kru Marketing, an SEO expert who helps wineries rank higher on Google, increase tasting room reservations, and drive more online wine sales. To help wineries take action, we’ve put together a blog covering: ✅ The top 3 SEO strategies every winery should focus on ✅ Why your Google Business Profile is critical for search rankings ✅ How to create content that attracts more visitors ✅ The role of online reviews in getting more customers  If you’re looking to grow your wine sales and bring in more visitors, this blog is a great place to start. Click the link to read the blog.

Everyone wants more sales, more revenue, and most importantly more profit. But how do you actually do that? The short answer is more traffic. More traffic to your traffic to your website, more traffic to your tasting room, more visibility to your brand. SEO is the best way to profitably increase your revenue without paying for expensive Ads that cut your profits. In this webinar, we’ll walk through exactly how you can generate more revenue for your winery through SEO. Register here. Thu, Feb 27, 2025 10:00 AM - 11:00 AM PST

Unlock the secrets to creating SEO content that brings more customers to your site and tasting room that converts them into loyal customers! In this Partner Webinar with Kru Marketing, we’ll explore the fundamentals of keyword research, selecting the best topics, writing content that ranks, and formatting for maximum impact.  Jan 15, 2025 10-11am PST Register Now

While winery eCommerce has been around for a while, many wineries did not fully embrace this direct-to-consumer (DTC) channel until they were forced to during the pandemic. Some wineries have adapted quickly, leveraging modern technology and eCommerce platforms to thrive, while others have struggled to keep up with the fast-paced world of digital marketing and SEO. Thanks to the rise of eCommerce giants like Amazon, consumers expect seamless, fast, and personalized experiences. Wineries face the added challenge of shipping regulations, compliance, and managing perishable goods like wine, but SEO (Search Engine Optimization) can help them stand out and thrive in this competitive market. In the United States, the eCommerce share of wine sales grew from only 0.3% in 2018 to nearly 3% in 2022. The eCommerce channel promises to be lucrative, too. The top five wine and liquor online stores in the U.S. together generated more than one billion dollars in eCommerce net sales in 2022. For long-t

Every winery wants more sales, more revenue, and most importantly more profit. But how do you do that? The short answer is more traffic. Presented by Connor Widder, Kru Marketing Tuesday, September 24th @ 10:00am PST  For more details or to register to attend our Learn Events go to www.orderport.net/learn

By Connor Widder, Kru Marketing The wine industry is at a critical turning point in many ways, including on the digital frontier. Today’s wine drinker likes to buy and drink at home, but they’re willing to try little-known wineries from across the country. This trend towards curious, adventurous wine buying is a potential bonus for your wine business. But to make the most of wine buying trends, you’ll need an easy-to-operate eCommerce wine website that’s optimized to rank higher in search engine results. Wineries that embrace an optimized online presence will thrive, attracting wine buyers who are enthusiastic about your products and loyal to your winery. So for your winery to meet wine buyers where they are (at home!), you’ll need to adapt your business and your selling techniques. SEO (Search Engine Optimization) is the master key that unlocks the potential for growth as a winery in a digital world. But what is it? And where to start? We&rsquo

Do you want more wine sales and higher margins, but aren't sure how to get there? The short answer is: more traffic! More traffic to your website, to your tasting room, and more visibility to your brand. Search Engine Optimization (SEO), is the best way to increase your revenue, without having to pay for expensive ads that cut into your profits. In this webinar presented by Kru Marketing, they’ll walk through exactly how you can sell more wine by ranking higher on Google. Jan 9, 2024 10-10:45am PST Register Now

In today’s digital age, having a solid online presence is essential for businesses of all types, including wineries. Search engine optimization (SEO) is crucial for attracting organic traffic and increasing visibility in search engine results. By implementing effective SEO strategies, your winery can connect with potential customers, increase brand awareness, drive more visitors to your websites, and, ultimately, sell more wine. This article will explore key steps to enhance your winery’s SEO and improve online performance. 🎯 Understand Your Target Audience To optimize your winery’s SEO successfully, it is essential to have a clear understanding of your target audience. Identify the demographics, interests, and preferences of your potential customers. Consider age, location, wine preferences, and buying behavior. This knowledge will help you tailor your SEO efforts to meet their needs and preferences. Read about our favorite audience listening tools that allow any w