Despite global economic uncertainty, the premium wine segment showed growth in 2022, with revenue on average up 9.7 percent through September. While this is cause for celebration, the overall industry is showing a second year of negative volume growth.  Silicon Valley Bank invites you to join us on Wednesday, January 18th for a live, virtual event to review findings from the new 2023 State of the Wine Industry Report. Our distinguished panel of industries luminaries will reveal observations of the current state, offer predictions on the future of the industry, and deliver insights into consumer change that will enhance your opportunity for success in 2023 and beyond. We will cover topics including: • A new perspective on the present consumer adoption of wine • A second look at the trading-up phenomenon and how long can it continue • How the industry will fare if there is a recession in 2023 • The Annual Winery Sentiment Index – what impacts are of gre

On Wednesday, June 15th, join us for a dynamic panel discussion, about the 2022 SVB Annual Direct-to-Consumer Wine Survey Report. This year’s survey results and insights help address what’s needed to drive consumer sales and achieve success in the year ahead.   Our lively panel of business leaders from the wine industry will answer your questions and address the industry topics including: • Digital strategies for customer acquisition • Finding the sweet spot with wine clubs • The resurgence of tasting rooms Our panel will feature the following thought leaders: Rob McMillan, EVP & Founder, Silicon Valley Bank Wine Division Paul Mabray, CEO, Pix Leah McNally, Senior Ecommerce Manager, Ste. Michelle Wine Estates Jessah Diaz, Marketing Manager, National Brands & DTC, Rutherford Wine Company Our survey results are based on input from wineries across the US and Canada, including all the major AVA associations. Silicon Valley Bank ha