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October 27, 2025

Afternoon Brief: Dr. Laura Catena and Felicity Carter Uncork the Wine and Health Conversation at the 2026 Unified Symposium
The Unified Wine & Grape Symposium will tackle one of the industrys most pressing topics: wine and health. Dr. Laura Catena, physician and fourth-generation vintner, and internationally acclaimed wine journalist Felicity Carter will deliver the 2026 keynote, Wine and Health: Separating Science from Spin on Tuesday, January 27...
Unified Wine & Grapes SymposiumPat DeLongAzur AssociatesSonoma County Grape CampBarefoot WineTexas Wine Auction FoundationPrivate Label Trade Show Wine & SpiritsWinter’s Hill EstateMatthiasson WinesStefan MatulichAlma Rosa WineryRenzo CotarellaMarchesi AntinoriNolan JonesTectonic WinesLava Cap WineryMehmet GürbüzerOddbirdCommerce7VerdiQuality Wine BarrelsR-BiopharmJosh CellarsClif Family WineryO'Neill Vintners & DistillersThe Winemakers Co-Op
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In this WIN Insiders special edition, George interviews Pat Delong, managing partner and founder of Azur Associates, a wine industry consultancy specializing in mergers and acquisitions and strategic advisory. Pat shares his 30-year wine business journey and how Azur evolved into a full-service firm combining consulting with M&A expertise. The conversation covers critical topics including wine industry real estate and brand valuations, preparation strategies for owners considering exits, market oversupply impacts, and the influx of new private investors with long-term horizons. Learn More: https://www.azur-associates.com/.
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July 7, 2021

Azur Associates M&A and Business Consultancy Growth Continues, Adding Financial Professional Tracy Baron Garcia
NAPA, CA, July 7, 2021 – — Pat DeLong, founder of Napa Valley-based Azur Associates fine beverage advisory firm announced the addition of Tracy Baron Garcia to the team as Vice President, Finance & Strategy. “Since we started our consultancy just two years ago, we’ve seen a tremendous demand for our services. Azur’s broad-based advisory solution […]
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