The 5th Annual Par Then Bar Open® (PTBO) Golf Tournament is back on May 16, 2025, at Eagle Vines Golf Club in American Canyon—and this is your chance to be part of an exclusive wine industry tradition that blends competition, camaraderie, and connection. Why Play in PTBO? This one-of-a-kind industry event, presented by APS Packaging & MBF North America, is more than just a golf tournament. It’s a chance for winery professionals, suppliers, and service providers to step away from the daily grind and enjoy a fun, relaxed atmosphere while building meaningful industry connections. With a field of industry professionals from across the wine sector, PTBO creates the perfect setting for networking—whether it’s chatting between holes, sharing a meal at the post-game dinner and awards ceremony, or celebrating at the after-party with music and an open bar. What Are the Requirements? Wineries are welcome to play in the tournament for free! A compl

According to AI, ChatGPT specifically, AI, or Artificial Intelligence, refers to the simulation of human intelligence in computer systems, enabling them to perform tasks that typically require human intelligence, such as learning, reasoning, problem-solving, and decision-making. So, does that mean AI is going to take all the jobs? No… but it could mean those who don’t embrace AI will be replaced with those who do. AI should complement, not replace people and traditional marketing. If we do embrace AI, then how do we do so? And how do we avoid sounding like ‘AI’? First, play with it. Try things on a personal level like meal planning, grocery list compiling, finding a place to live, dating, health care, and more. Playing with it on a personal level is less intimidating for many. ChatGPT is NOT a search engine or a data storage but rather an effective tool to apply to our own data and find patterns or brainstorm beyond what we can personally come up with. To get