A well-told story can transform casual buyers into lifelong fans. Your winery’s brand isn’t just about the wine—it’s about the moments it becomes a part of. The way your customers experience your brand, whether visiting your tasting room, joining your wine club, or opening a bottle at home, determines whether they come back for more.  Your Winery’s Story: More Than Just a Bottle of Wine What do you want people to feel when they experience your wine? Not just when they taste it—but when they visit your winery, when they join your club, when they open a bottle at home with friends. Do you want them to feel like they’re part of something special—a family tradition passed down for generations? Do you want them to feel like an insider—someone who discovered a bold, independent winery rewriting the rules? Do you want them to feel inspired—that every sip connects them to the land, the craft, and the passion behind it? Find Your

Every year, Pinterest Predicts drops its trend report, and this year’s insights are bigger than just what’s trending on the platform—they reflect broader cultural shifts that wineries can tap into across their marketing, experiences, and product development. With Pinterest’s track record of predicting trends with 80% accuracy, these insights are worth paying attention to, not just on Pinterest but across platforms like Instagram and TikTok, and even in your tasting room. Here’s how wineries can creatively use these 2025 trends to attract attention, engage audiences, and stay ahead of the curve. Why Pinterest Trends Matter for Wineries Trends aren’t just fleeting moments—they shape what your customers are looking for and how they connect with your brand. Pinterest isn’t just a visual discovery platform; it’s where people go to dream, plan, and shop. With over 500 million monthly users, it’s a massive pool of inspiration.

April 27th – [Oliver, BC] Oliver Twist Estate Winery is now Nostalgia Wines Inc. The ownership remains solely under Gina Fernandes Harfman. When Harfman purchased Oliver Twist Estate Winery in 2012, she kept the namesake Oliver Twist and created her own Nostalgia series to put her stamp on the business. With 2021 being the 15th […] The post Oliver Twist Is Now Nostalgia Wines Inc. appeared first on Wine Industry Advisor. Url:https://wineindustryadvisor.com/2021/04/27/oliver-twist-is-now-nostalgia-wines-inc?utm_source=rss&utm_medium=rss&utm_campaign=oliver-twist-is-now-nostalgia-wines-inc Published Date:Tue, 27 Apr 2021 18:20:34 +0000