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The Wine Club Retention Crisis
Why Wine Clubs Aren’t Working, And What’s Replacing Them For many wineries, the biggest challenge today isn’t attracting new customers; it’s keeping the ones they already have. Wine clubs once represented the most stable revenue engine for wineries. Members signed up, shipments went out quarterly, and predictable revenue flowed in. It was the foundation of direct-to-consumer success. But that foundation is cracking. Recent industry data reveals a troubling trend: nearly 40% of wine club members cancel within the first year. In a market where customer acquisition costs are climbing, and competition for attention has never been fiercer, losing members at this rate isn’t just a retention problem; it’s a profitability crisis. The math is unforgiving. If acquiring a new club member costs hundreds of dollars in marketing, tasting room labor, and incentives, losing them before they’ve generated meaningful lifetime value means wineries are bleeding money with every signup. And yet, some winer
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Verallia Inaugurates Its First Hybrid Furnace in Zaragoza, Spain, as a Strategic Milestone Towards a More Innovative and Sustainable Glass Production Model
Verallia, Europe’s leading and the world’s third largest producer of glass packaging, is inaugurating its first hybrid furnace at its Zaragoza site in Spain. This new facility marks a significant milestone in the Group’s decarbonisation strategy and will reduce CO₂ (scope 1 and 2) emissions by around 50%, with potential to reach 60% depending on the energy mix.  In response to the climate emergency, Verallia has been committed for several years to decarbonising its operations. Supported by a clear and robust CSR roadmap – now reinforced by the SBTi’s1 validation of its Net Zero 2040 trajectory – the Group aims to reduce its CO₂ emissions (scopes 1 and 2) by 46.2% by 2030 compared with 2019, and by 90% by 2040. Verallia is the first global producer of glass packaging for beverages and food products to commit to this trajectory for 2040. In this context, the Group is deploying a diversified portfolio of low‑carbon melting technologies across its n
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Verallia Confirms Its Commitment to Eco-Design with the Launch of the Selective Line Balance Range, Combining High-End Design with Environmental Performance
A pioneer in eco-design for glass packaging for over fifteen years, Verallia takes a new step forward with the launch of Balance, the premium eco-designed range from Selective Line. This innovation, aligned with our purpose of “Reimagining glass for a sustainable future” addresses growing demand for premium packaging that combines exceptional design with a reduced carbon footprint.  Drawing on the expertise gained from the lightweight Ecova range created in 2009 and the ultralightweight Verallia Air range developed in 2023, Verallia is now applying its eco-design principles to its premium Selective Line brand.  THREE LEVERS FOR OPTIMIZED IMPACT  The Selective Line Balance range is built on three eco-design levers, which can be activated individually or in combination:  Lightweighting: premium bottles reduced by an average of 15% compared to the overall Selective Line portfolio.  Recycled glass: colors incorporating higher proportions of recycled gla
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Telehandlers and Specialty Attachments: Renting for Unusual Loads
When your crew is facing a one-off lift, renting a telehandler with the right specialty attachment is often the most cost-effective and low-risk solution. Telehandlers combine the reach of a crane with the maneuverability of a forklift, and today’s rental fleets offer more capacity, boom lengths, and attachment options than ever. If your challenge is “unusual,” a rental telehandler configured for your exact task turns the unusual into routine. Why Renting a Telehandler Is a Smart Move There are several reasons why telehandler rentals are ideal for one-off lifts or specialty applications. Purpose-Built for Reach and Rough Terrain Unlike conventional forklifts, telehandlers are designed to travel uneven jobsites while extending loads out and up. Papé Material Handling’s rental lineup spans compact 5,000–6,000 lb machines through high-capacity units up to 15,000 lb, with lift heights from the high teens into the 60-foot range, so you can pick the right
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New Low-Carbon Electricity Supply at Saverglass North American Manufacturing Site
New release highlights the company’s environmental milestone reinforcing its commitment to replacing its main energy source with a hybrid solution  December 9, 2025 (Fairfield, CA) – Leading premium glass bottle maker Saverglass, part of the Orora Group, proudly announces the successful transition of its North American  manufacturing site’s shift to a very low carbon electricity source. With this change, Saverglass continues to advance its externally validated SBTi greenhouse gas reduction roadmap and take a step closer to its global target of achieving Net Zero greenhouse gas emissions by 2050.  Matt Wilson, Senior Vice President Americas at Saverglass comments, “We have achieved a milestone in Saverglass’ CSR efforts to reduce our environmental footprint. Our Acatlan, Mexico facility has transitioned from carbon-based electricity to very low carbon electricity. The change has enabled us to reduce our site’s CO2 emissions by 30%&rdquo
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Verallia Unveils the Burgundy Air 300G: The world’s Lightest Burgundy Bottle
As Europe’s leading glass packaging producer for beverages and food, Verallia takes another step in its lightweighting revolution with the launch of the Burgundy Air 300g, the world’s first ultra-light Burgundy bottle, standing 290mm tall. A model of disruptive eco-design, it preserves the iconic silhouette of traditional Burgundy bottles significantly reducing its environmental footprint. With the Burgundy Air 300G, Verallia once again confirms its pioneering role in transforming glass packaging to support the wine industry’s sustainability and competitiveness. A TECHNICAL FEAT SERVING THE ENVIRONMENT  This innovation stems from years of R&D expertise and state-of-the-art industrial knowhow. The challenge was to maintain the distinctive aesthetics of Burgundy bottles while drastically cutting their weight.  Weighing just 300 grams (compared to the European average of 450g0F 1) with a 75 cl capacity, the Bourgogne Air 300G reduces raw material use and
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Reimagine Glass for a Sustainable Future
Verallia USA offers an unmatched portfolio of both specialty and premium lightweight bottles from 187ml to 3L bottles. Verallia USA also offers maximum flexibility with sparkling glass having access year-round. We can support you in this ever changing and uncertain market. Verallia is one of the leaders in sustainability with revised targets of Net Zero by 2040. Verallia USA has an unmatched portfolio of lightweight 750ml glass down to as light as 300g. We look forward to speaking with you to provide solutions in this complicated market.  Visit us at WIN Expo booth 117 on Dec. 4 at the Sonoma County Fairgrounds. Register for a free trade show floor pass with promo code: VER117 As the European leader and the world’s third largest producer of glass packaging for beverages and food products, Verallia wants to redefine the way glass is manufactured, reused and recycled, to make it the most sustainable packaging material in the world. With 35 glass plants, 6 decor plants and 19 c
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Wine and Spirits Sustainability Trends
The global shift toward sustainability is palpable across nearly every sector. Within the wine and spirits industries, this movement has gained remarkable traction, driven by consumers’ increasing demand for environmentally responsible products. More pressure for industry to put sustainability at the center of all operations but also provides opportunities for businesses to flourish by staying ahead of the trends in innovative and sustainable advancements. Here are four sustainability trends to keep an eye on: Regenerative practices for wine and spirits Recent years have seen a boom in conscious agricultural practices through the philosophy that all aspects of agriculture are connected. This philosophy emphasizes the careful utilization of land management to restore and regenerate the ecosystems and land we use, leaving it in better health for future generations.  Regenerative principles are a push back against traditional industrial agriculture practices which are respons
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Verallia Q3 Results: Continued Volume Growth but Profitability Down in a More Difficult Market Than Expected Leading to an Adjustment to 2025 Outlook
HIGHLIGHTS Continued volume growth in Q3 in a context of declining consumption: revenue was €846 million (-2.8% compared to Q3 2024) due to lower prices and a deterioration in mix. Adjusted EBITDA[1] reached €181 million or a 21.3% margin, compared to €210 million and a 24.1% margin in Q3 2024 Profitability down over 9 months: adjusted EBITDA stood at €531 million in 9M 2025, with a 20.7% margin compared to 24.3% in 9M 2024 as slower glass demand in August and September derailed the strong Q2 momentum Solid free cash flow generation in Q3, continuing the improvement already noted in H1. Net debt ratio was stable compared to June 30 at 2.6x last 12-month adjusted EBITDA Strengthened shareholding structure following BWGI’s tender offer, enabling the Group to continue deploying its long-term strategy Verallia’s Net Zero 2040 trajectory validated by the SBTi, making it the first global producer of food and beverage glass packaging to commit to this tra
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Verallia Inaugurates an Oxy-combustion Furnace in Campo Bom (Brazil), Reflecting the Group’s Long-term vision and Commitment to Sustainable Innovation
Verallia inaugurates a new oxy-combustion furnace with HeatOx™ technology at its Campo Bom in Brazil, reinforcing its commitment to innovation and local development. Verallia, the European leader and world's third-largest producer of glass packaging for beverages and food products, has inaugurated a new oxy-combustion furnace equipped with HeatOx™ technology, an innovative solution owned by Air Liquide, at its Campo Bom plant in Rio Grande do Sul. This €111 million investment marks a major milestone in Verallia’s growth strategy in Brazil, reflecting the Group’s long-term vision and commitment to sustainable innovation.  For Patrice Lucas, CEO of Verallia Group “The commissioning of the Campo Bom furnace is a significant step in Verallia’s journey to decarbonize its production processes and accelerate innovation across our markets. This project embodies our ambition to invest in sustainable technologies, strengthen our presence in stra
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