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Today's wine business news for wine industry professionals...

Tariffs and retaliatory boycotts have devastated wine and spirits businesses on both sides of the border. One year later, the industry is still grappling with lost sales, strained relationships, and an uncertain path forward...

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Today's wine business news for wine industry professionals...

With the U.S. wine industry under pressure from declining sales, shifting consumer trends, and economic headwinds, Sonoma Countys vintners and grape growers are coming together in an unprecedented way to confront these challenges and chart a positive path forward for the local industry...

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Tailgate | Fungicide Spraying: Evolving Strategies & Grower Insights

Event Type: Seminar

Location: Cal Poly SLO, 1 Grand Ave, San Luis Obispo, 93407

Date: 4/25/2025

Tailgate | Fungicide Spraying: Evolving Strategies & Grower Insights
A follow up to a 2024 Tailgate, Dr. Shunping Ding of Cal Poly will share updated results from a recent study on on the efficacy of different fungicide programs containing biofungicides and their impact on grape yield and berry chemistry. Then, we will head out to the vineyard at Cal Poly to learn about new technologies for integrated management of powdery mildew and talk with farmers from different growing regions about their fungicide programs. Plus, arrive early to learn about Cal Poly’s wine & vit programs during a tour of the new, state of the art winery and vineyard! Agenda: 8:30 am - Winery Tour with Erica Nordby, CalPoly 9:00 - 9:30 am - Dr. Ding, Cal Poly - Presentation 9:45 - 11:00 am - Presentation & Grower Panel in the Vineyard Speakers: Erica Nordby, Cal Poly Shunping Ding, Cal Poly Jenny Broome, UC Santa Cruz Sarah Placella, Root Applied Sciences Dr. Pal From, Saga Robotics Erin Amaral, Pacific Coast Farming Zach Merkel,&
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pH and TA Auto Titration at Domaine Carneros Winery
FLASH2 has found a fantastic home at Domaine Carneros Winery - congratulations Zak Miller, Michaella Goldner, and Ulises Navarrete!🍷 It was awesome implementing automated pH and TA titration in your lab! We are thrilled to support your saving time with this Steroglass S.r.l. analyzer. Are you curious if an auto titrator would help your lab? Message us, we'd be happy to chat!
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Rack & Riddle Appoints Jeff Tuttle as CEO to Lead Next Phase of Growth
March 18, 2025 (Sonoma County, CA) — Rack & Riddle, the leading custom sparkling wine producer in the United States, has appointed new CEO Jeff Tuttle. He takes the helm from Rebecca Faust and Bruce Lundquist who co-founded the company and remain actively involved as board members and strategic advisors. Following graduation from Colorado College, Tuttle earned an MBA from the University of Michigan, Ross School of Business. With family roots that span five generations in a specialty food product business, Tuttle has decades of experience nurturing partnerships, as well as professional experience in the packaged cuisine and beverage industries. Tuttle brings extensive food and beverage industry experience, with leadership roles at The Pillsbury Company, Miller Brewing, and Bellisio Foods, where he spearheaded the growth of major brands and built strategic partnerships across licensing, private label, and co-manufacturing for 18 years.  “Rack & Riddle has s
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How to Sell Alcohol in Sobering Times
With no and low-alcohol categories on the rise and the sober-curious boogeyman around every corner, we needn’t wait for rock bottom to take a hard look at our sales strategy and make a change today.  While much of the wine & spirits industry points the finger at Gen Z & Millennials, the World Health Organization or the Surgeon General, the truth is there’s only one entity responsible for the trajectory of our revenue.  According to Navy SEALs Jocko Willink and Leif Babin in Extreme Ownership, when “problems feel overwhelming and insurmountable . . . it’s our human nature to shift blame, find excuses, and avoid consequences. But taking ownership over what went wrong and accepting the reality of the situation gives you complete control over how you can solve these challenges.” Trying to sell alcohol in 2025 is tough. Plain and simple, no way around it. With that acknowledged, let’s explore what we can do about it.   A Sign of
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Today's wine business news for wine industry professionals...

Arizonas Out-of-State Wine Restrictions Dont Discriminate, Ninth Circuit Says: Arizonas Out-of-State Wine Restrictions Dont Discriminate, Ninth Circuit Says Retailers that ship directly to consumers must have a physical storefront in the state, but a panel said the requirement doesnt unfairly burden businesses based outside Arizona.. Retailers that ship directly to consumers must have a physical storefront in the state, but a panel said the requirement doesnt unfairly burden businesses based outside Arizona...

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Younger Consumers & Wine: 7 Proven Marketing Strategies
It’s the same conversation in boardrooms, discussion boards, symposiums, and industry reports: “Younger consumers just aren’t drinking wine like previous generations.” Sure, the concern is valid. But the narrative misses key nuances. The reality is that younger consumers are still just that—young. Their drinking habits, lifestyle priorities, and financial realities don’t yet match those of past generations at the same life stage. But instead of writing off Gen Z or younger Millennials, the wine industry needs to adjust its approach. The traditional playbook doesn’t account for how younger consumers live, what they value, or how they engage with brands. If wineries want to stay relevant, it’s time to rewrite the script. 1. Younger Consumers Will Age Into Wine—Just Like Boomers Did A common misstep in the industry’s current panic is comparing a 23-year-old Gen Zer to a 45-year-old Gen Xer. The latter has had decades to develop
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