Insights from a bottling manager and how Clevertech’s team backed him at every step When wineries invest in automation - whether to reduce manual labor, boost performance, or keep production running smoothly - another question becomes just as important: Will the supplier be there to support us when we need them? At Oak Ridge Winery, Bottling Manager Steven Uline recently oversaw the installation of a Clevertech bulk depalletizer, case erector, and partition inserter into their existing bottling line. For him, the decision wasn’t only about the capabilities of the machinery. It was also about having confidence that the level of after-sales service and support would remain dependable over the long term. “Clevertech’s quality of support is great,” Uline says. “They were very responsive to our specific challenges and committed to finding solutions that worked for us. During installation, we kept a punch list of open items and worked through it together.&

With decades of automation expertise, Clevertech delivers fully integrated, customizable solutions to streamline production and enhance efficiency for wineries across North America. The family-owned business is one of the hallmarks of the wine industry. These are the oldest type of commercial organization. Studies have found that they are more likely to thrive, in part because they approach business from a legacy perspective. One of the reasons for this success is the inherent multi-generational focus. “The family legacy matters,” says Beth Zarnick-Duffy, who has worked with many family-owned wineries in her 30-year career and is now a sales manager for Clevertech North America (NA). “It's more personal, more about relationship building.” “I agree. It’s a big plus,” says Giorgio Zanardi, Clevertech NA’s General Manager. “Our parent company, Clevertech SPA, is a family-owned company. That means when we do business with our cu

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