“Top performers prioritize the customer and use digital tools to extend that edge.” — Rob McMillan State of the US Wine Industry 2026 Silicon Valley Bank Wine Division “Use digital tools to extend your edge,” as Rob McMillan says. You know you need to. But how? Let us show you. Today we’re announcing full marketing integrations with Klaviyo, RedChirp and Mailchimp that go both ways. Here’s how it works: Build targeted consumer lists within Enolytics. (We help you with this, especially with our Sell More Now! module, where we show you lists of your specific consumers, which wines we suggest you pitch to them, and how much revenue you’ll generate.) Push the lists directly into your marketing platforms - Klaviyo, RedChirp and / or Mailchimp - for campaigns and automated flows. Campaign results are pulled back into Enolytics. Nightly syncing ensures continuous updates. You make money while you sleep. So that you and your team spend your time

We’re getting a jump on wine data innovations in 2026 with this sneak preview of an announcement we’re excited to make, formally, very soon: Two-way marketing (automated) integrations with RedChirp, Klaviyo and Mailchimp. What does that mean? Build any audience in Enolytics, and push it directly to your campaign systems. Not just for one-off sends, but for fully automated campaigns. We'll also pull data back from these systems, giving you a single view of your CRM, reservation system, and campaign activity.  You'll see the entire customer journey and every point of contact in one place. Any audience, any schedule. Completely flexible to what works best for you. Set it up once and let it run. You'll be generating revenue while you sleep. In 2025, we leaned heavily into serving up the information is an easy-to-see way. That's because the most popular question we've heard in 2025 was this: “Now what do I DO with this data?” We heard you,