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Come See Lumo in the Field
Lumo’s hitting the road this season with our Path to Precision Tailgate Tour. There's simply no substitute for seeing a technology working in a commercial setting that’s similar to yours. You can read about a product. Watch a video. Take a sales call and ask all the right questions. But there's a moment that happens in the field–watching a valve open and close, seeing water start dripping, watching the flow rate spike on the screen in real time–that no amount of marketing can replicate. That moment is where real conviction gets built. Agriculture is physical work. At the end of the day there's a tangible output you can hold in your hands. It makes sense, then, that the physical experience of a product in the field is what carries the most weight. You trust what you’ve seen work. That's exactly what our tailgates are all about. Come see the system installed and running at a commercial operation. Talk to the growers and farmworkers who use it every day. Ask the hard questio
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Marketplace Roundup: March 2026 Edition
2025 Dry Creek Valley — Cabernet Sauvignon This excellent bulk wine listing features over 8,600 gal. of 2025 Dry Creek Valley Cabernet Sauvignon from Lytton Manor Vineyard, a site known for its certified organic farming and deep-rooted commitment to sustainable viticulture. Grown in one of Sonoma County’s most sought-after Cabernet regions, this offering reflects the balance, structure, and varietal purity that Dry Creek Valley is known for — delivering fruit well-suited for premium standalone bottlings or strategic blending programs. Backed by a long-standing reputation for quality and consistency, Lytton Manor Vineyard provides both pedigree and transparency, with direct access to availability details and grower insights through the listing. Whether you’re sourcing fruit for your core program or exploring new vineyard partnerships for the future, this is an opportunity to secure Cabernet Sauvignon from a trusted and proven source: View Listing Good Wine
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When it comes to precision irrigation, reliability is the most important thing
Reliability is the most important thing in agtech hardware.  It’s the key to unlocking the value of irrigation automation for growers.  You need to be able to rely on:  Valves opening and closing at the right times Pumps turning on and hitting the right pressure  The system sending you an alert if something goes wrong  The data you’re seeing on your phone being trustworthy and accurate  If you can’t rely on these things, then you’re going to send someone to check the valves and the pump and the lines, and all of the labor savings go out the window.  That’s why reliability is an obsession at Lumo.  That’s why flow meters are built into our smart valves in one integrated unit. Not wired in after the fact.  That’s why our average response time to incoming inquiries from customers was 11 minutes and 18 seconds last season.  For too long, growers haven’t been able to trust automation. Th
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AI in the Vineyard: Useful or Just Hype?
Two years ago, I wrote an article on AI in the vineyard for WBM. Feel free to read that article here…if you want. Otherwise, my basic argument was that although AI will eventually play a role in how we farm grapes, it’s a long way off compared to other industries and even other crops. We who grow grapes are the last ones to see such innovation. And since then, AI has grown exponentially. If two years ago you were playing around with Chat GPT to create bizarrely distorted images and learn about tax loopholes, you can now go onto the likes of Claude and have it just create a website for you from a single prompt. Chatbots like this have essentially eliminated the need for entry-level coders. However Claude is a computer, so it makes sense that it’s gotten very good at writing code for other computers. Similarly Chat GPT has digested the entire internet, and curates any answer for you by plucking it from its vast network of information. Sometimes its correct, and other t
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WIN Marketplace – February Roundup
2026 Alexander Valley Bordeaux Grapes Now live on the WIN Marketplace: 2026 Alexander Valley / Pine Mountain Bordeaux grapes, grown at 2,000 feet above the Russian River. This offering includes all five Noble Bordeaux varietals, providing the opportunity to craft a complete Meritage or classic Bordeaux blend — a true one-stop sourcing solution for producers building out a cohesive red program With a 25-year track record supplying well-known premium Napa and Sonoma wineries, this vineyard brings both pedigree and high-elevation character to the table. Whether you’re sourcing fruit for blending, program expansion, or long-term vineyard partnerships, this listing provides direct access to availability details and grower contact information in one place: View Listing Thinking Ahead to Your Own Wine or Grape Sales? As planning continues for the year ahead, the WIN Marketplace is a valuable channel for producers and growers looking to sell bulk wine or grapes and connect di
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How to Figure Out Where Precision Irrigation Automation Will Make the Biggest Difference
More and more farms are standardizing their use of Lumo across their entire operation.  We’ve seen growers expand from a couple ranches to dozens. From 50 acres to over 2,000. That kind of expansion is built on seeing significant returns on investment season after season.  But everyone needs to start somewhere, so it’s only natural to ask: "If I want to see the highest return on my investment in Lumo, which ranches should I start with?" Here’s a couple ways to think about it: 1. Highest Value Crops Many growers start with ranches where their crop values are the highest because that’s where irrigating with precision pays the most.  It’s part of the reason we’ve seen such good success in Napa and Sonoma with many of the best wine growers in the world, and it’s why we’re seeing increasing interest from berry growers on the Central Coast.  If dialing in your irrigation precision can have a modest impac
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January Marketplace Roundup
2024 Sonoma Carneros Pinot Noir One of this month’s standout bulk wine listings on the WIN Marketplace is a 2024 Sonoma Carneros Pinot Noir — a great example of the quality wines currently being offered directly by producers on the platform. If you’re a buyer sourcing Pinot Noir for upcoming vintages, blending programs, or production planning, this listing is worth a closer look. Full details, specs, and direct seller contact are available on the Marketplace: View Listing Thinking Ahead to Your Own Wine or Grape Sales? As planning continues for the year ahead, the WIN Marketplace is a valuable channel for producers and growers looking to sell bulk wine or grapes and connect directly with qualified buyers. Whether you’re offering finished wine, planning ahead for grape sales, or preparing to list future availability, creating a listing early helps build visibility and start conversations sooner: Build early visibility Control your pricing and messaging Conn
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5 Reasons to Use Lumo for Your Next Vineyard Development
When you’re weighing your irrigation automation options for your next vineyard development project, there are good reasons to consider putting Lumo in from the start. 1. Faster Vine Establishment With Lumo installed, you’re never going to miss irrigations, which is especially important during heat events that can damage young vines. Everything will run automatically according to the schedule you set, even overnight and on weekends and holidays.  You’ll eliminate the risk of under or over-irrigating because you’ll be tracking water volumes at a block level and you’ll receive alerts whenever there’s something up with your irrigation system performance.  Nailing your irrigation upfront is critical to the longevity of your vines, ensuring their roots get properly established and improving the long-term productivity of your vineyard.  With Lumo in from the start, you can be 100% certain your vines are getting the care they need to thr
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Get a Krispy Kreme at Unified!
Is there a hole in your irrigation execution?  Are you glazed and confused by your irrigation system performance?  Are irrigation issues costing you way too much dough?  Do-nut fear, Lumo is here  There are two really important things you need to know.  Lumo's giving away free Krispy Kreme donuts at the Unified Wine Grape Symposium. Booth #1932. Jan 28th 10:00 AM & 2:00 PM and Jan 29th 11:00 AM. While quantities last. Do-nut miss it.  That hole in your execution? That lack of visibility into system performance? Those climbing irrigation costs? Yeah, Lumo can help with those too.  Nail Your Irrigation Plan. Every block. Every time. With Lumo, growers can automate their irrigations from pump to plant, track pressure and flow at a block-level on every irrigation, and get automatic text alerts about leaks, clogs and any other issues that pop up in the field.  The result is precise, efficient, fully automated irrigation execution.  W
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The New Standard in Precision Irrigation
Lumo Partners with Wyatt to Expand and Improve Precision Irrigation for Winegrowers in Napa and Sonoma “Over the years, we’ve evaluated countless irrigation automation solutions. Lumo is head and shoulders above the rest in its simplicity, ease of use, and ability to help growers irrigate to plan. Lumo is the new standard in vineyard irrigation and it’s a solution we believe we’ll see deployed across thousands of acres in Napa and Sonoma.” That’s Tim Goetz, Irrigation Designer at Wyatt Irrigation, talking about why Wyatt and Lumo are launching a new strategic partnership to drive expansion and standardization across the vineyards of Napa and Sonoma. The stats don’t lie. In 2025, Lumo delivered over 650 million gallons of water with block-level precision across 150+ vineyards, including Treasury, JFW, Trinchero, Delicato, Antinori, Chateau Montelena and Clos du Val. Between rapidly rising labor costs and shortages, soft market demand an
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