Virtual event sees an 81 percent increase in attendees from 2019  Sonoma County, California – On July 15th, executives from wineries throughout California, from Antica Napa Valley in the north to Zaca Mesa in the south, joined the virtual Research Summit. The program featured Sonoma State University faculty and representatives from close stakeholders of the Wine Business Institute, including Rabo AgriFinance, Wine.com, Jackson Family Wines, and BPM. The Summit was followed by a private Q&A session that will be made available to registered attendees along with video recordings of all presentations. “Registration for the Summit was up 81 percent over the previous year,” said Ray Johnson, executive director of the Wine Business Institute in the School of Business and Economics at SSU. “Eighty-two percent of registrants attended; 17 percent higher than the average for virtual events. The virtual delivery made for easier access for attendees be